APPA Releases Findings From COVID-19 Survey


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American Pet Products Association (APPA) revealed findings from the new APPA COVID-19 Pulse Study of Pet Ownership During the Pandemic.  

The ongoing tracker is positioned to measure the impact of COVID-19 on pet ownership, particularly pet product and service consumption. Topics include current shopping behaviors, outlets visited, pet products purchased and general attitudes toward the pandemic, including personal financial impact.​ The study finds pet ownership is holding steady during the pandemic and a majority of pet owners report their spending has not been influenced by the current economy.

According to the study, 72 percent of pet owners agree that spending time with their pet is helping to reduce their stress and increase their sense of well being during the COVID-19 pandemic. 70 percent are spending more time with their pet while they practice social distancing from others and 60 percent say the extra time spent with their pet makes them feel closer/more bonded with their pet.

“We know just how much pets mean to us, our mental health and well-being,” said Steve King, APPA CEO. “This initial study reaffirms that pet owners are appreciating the benefits of pet ownership now more than ever, which is incredible to hear.”

APPA is offering the full results of the study free of charge. Email marketresearchsupport@americanpetproducts.org for more information.

 

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