PBI-Gordon Corporation Establishes Well Animal Group


PBI-Gordon Corporation has established the PBI-Gordon Well Animal Group (WAG), a new division that includes Lambert Kay, Trophy, Gordon's and PetAg brands, to offer a complete approach to animal healthcare and nutrition under one company portfolio.

Distributors, retailers and independent pet specialty customers will soon be able to order a full range of products through one single invoice with the integration of these four brands.

“For the past 70 years, we have experienced solid industry and consumer loyalty as PBI-Gordon Corporation. We are building on that foundation with our new strategic business unit, PBI-Gordon Well Animal Group and are now able to provide more benefits to new and existing customers,” said Rick Blomquist, general manager of PBI-Gordon Corporation’s Well Animal Group.

“As we continue to expand our brand portfolio, industry professionals and pet parents can expect the same high quality healthcare products and brands to support animals throughout all stages of life.”

PBI-Gordon Well Animal Group, PBI-Gordon Corporation plans on continuing to expand its portfolio, actively pursuing organic product development, in licensing and acquisition opportunities.

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