Sara Kuris-Morgan, founder and CEO of Frenchie’s Kitchen, discusses how her company’s human-grade, made-in-the-USA diets meet the demands of today’s discerning pet owners.
Erin Breig, director of Rubie’s Pet Shop Boutique (A Division of Rubie’s Costume Company, Inc.), provides retailers with valuable advice on how to drive sales in the pet costume category.
David DeLorenzo, president of Vetscience LLC/Fruitables Pet Food, discusses his company’s approach to developing wholesome treats that effectively address common health issues in pets.
The pet industry’s ability to effectively react to rapid-response legislation that is driven by emerging issues requires vigilance and active engagement on the part of every industry member.
In order to build a winning online marketing strategy, pet specialty retailers must understand the growing impact of mobile devices.
Retailers themselves are the stars that have the most sway with the pet owners who come into their stores—or at least they should be.
The bottom line is that pet health care revenues are increasing at a double-digit rate, and businesses and individuals are getting rich off of it.
Samuel Cohen, vice president of marketing and sales for Healthy Pet, discusses what sustainability means in the pet products arena, and why retailers should care.
Ed Sayres and PIJAC's government affairs team summarize the powerful, but sometimes overlooked, legislative resources available to its members.
The pet industry can learn a lot from how the plastics industry mishandled its fight against dangerous activist propaganda.
Manfred Bogdahn, inventor of the flexi retractable leash, discusses how his company continues to drive success for pet retailers with best-in-class products and merchandising solutions.
Robert Miavitz, president and owner of Jolly Pets, discusses trends in the dog toy category and how the company can help retailers increase sales.
Ernie Katris, managing partner for Elive, discusses how the company utilizes passion and creativity to develop a diverse range of products that solve problems for pet owners.
Besides bringing joy to the household, Mickey is a testament to the amount of money consumers will spend on their new pets.
Just about every pet retailer is trying to devise a winning strategy for engaging Millennials, but will doing so require them to move away from the brand equity they have worked so hard to build with shoppers over the years?
Lanny Viegut, owner and chief innovator of Vital Essentials, discusses how differentiation and innovation help the company lead in the rapidly growing raw food sector.
The Pet Industry Joint Advisory Council, which has defended the pet trade from attacks by animal-rights activists for more than 40 years, is getting some much-needed support from a new partnership.
A new partnership between the Pet Industry Joint Advisory Council and the Pet Leadership Council has the potential to positively influence the public's perception of the pet industry.
Baby Boomers like me (I am at the tail end of the Baby Boomer generation) have long powered the growth of the pet care category. If many of them are like me and question their future pet ownership, our industry could be in for some hard times ahead.
Dave Van Brunt, vice president of companion animal marketing for Bayer, discusses how pet stores can effectively meet the challenges and opportunities that come with selling pest control products.