The company brought on a marketing agency, a public relations firm and a media agency.
True Leaf named Dr. Katherine Kramer, DVM, as founding chair of its Veterinary Advisory Board.
The Petco Foundation renewed its support for Pet Partners with a $30,000 Helping Hero’s Grant that will go towards its therapy animal program.
Fluff & Tuff launched its 2018 Holiday Charity Toy, Nicholas Bear.
Ziwi launched its first poultry product, Ziwi Peak New Zealand Free-Range Chicken.
Freshpet, Inc. will expand its pet food production operations at its current location in the Lehigh Valley.
The Dog Whisperer Productions granted the North American master food rights to Ill.-based NutriPack, LLC.
Bentley’s Pet Stuff is remodeling current locations to create room for its grooming services.
Outward Hound, a portfolio company of J.W. Childs Associates, L.P., acquired Charming Pet, a dog toy manufacturer.
The Professional Animal Certification Care Council (PACCC) named Gray Moore, CPACM, to the council’s board of directors.
PureLUXE Pet Food hired Lambert Vet Supply (LVS) to cover all of its Midwest sales needs.
World Pet Association (WPA) changed the dates for SuperZoo 2019.
Ziwi hired Michelle Granger in the newly created role of international brand manager.
Podium Pet Products launched a new website following the merge of its Dog Rocks and Pet Remedy brands.
Pura Naturals Pet added a line of Luster Loft Fleece Blankets that can be embroidered.
Waterdog Supplements introduced four new daily supplements.
VisioCap, LLC announced its investment in Healthy Treats Inc., whose brands include Dogs Love Kale, Dogs Love Snapeas and Dogs Love Hummus Chews.
Matrix Partners partnered with BISSELL Homecare, Inc. to provide public relations services.
FWV Fetching, the pet and veterinary division of French|West|Vaughan (FWV), executed a public relations campaign to support the American College of Veterinary Ophthalmologists’ (ACVO) 11th Annual ACVO/Stokes Rx National Service Animal Eye Exam Event for the ninth consecutive year.
Pet Connections Expo will present a lively interactive panel discussion on hemp and CBD products for pets.