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Master the Market

Knowing the cat food market and the trends is key to maximizing sales.

Cleaning House

The market is brimming with products designed to meet cat owners’ household-cleaning needs.

Feline Healthcare

With the right product assortment and knowledgeable staff, retailers can essentially serve as health care providers for cat owners.

Toy Story

Retailers can boost sales and help out their customers by offering a wide range of cat toys and touting the many benefits of toy play for the family feline.

What a Treat

Pet specialty retailers should use every opportunity to promote sales of cat treats–a profit-generating product category that encourages repeat customer visits.

Selling Green

The cat aisle is a great place to showcase effective products that are also ecologically sound and all-natural to appeal to green-conscious customers.

Health Clinic

Veterinarians aren’t the only ones in the pet healthcare business–retailers have a great deal to offer cat owners looking to safeguard their cats’ health.

Covering the Cat Bases

Providing cats with furniture especially designed for them makes for a more stress-free environment for everyone.

On the Road, Again

Even experienced cat-owning travelers can use some help preparing for a trip with the family feline.

Feeding Felines

An educated store staff can help cat customers to select the best feline diets available to meet the specific needs of their pets.

Thinking Inside the Box

The kitty litter category is often ignored, but with a little attention, it can be a great source of repeat sales for pet specialty stores.

Specialized Feline Foods

Niche cat diets offer retailers a point of differentiation and a chance to help build a loyal cat-owning customer base.

In Living Color

Cat grass products offer cat owners a chance to treat their cat while also helping with a real problem: hairballs.

Crazy for Catnip

Often considered a fun treat for cat and owner alike, catnip can also be used to promote activity and as a tool for training cats.

A Teachable Moment

Few pet owners realize that, with the right products and knowledge, the family cat is just as trainable as its canine counterpart.

The Power of Play

Cat toys play an important part in an independent pet retailer's bottom line and in every healthy cat's life.

The Taste of Success

Pet stores should take advantage of the growing variety of cat treats on the market to provide their cat-owning customers with a broad selection of options.

Seeing Green

Sustainable, natural and eco-friendly products continue to grow their market share in the cat category but retailers must be smart about their sales strategy.

Giving the Cat Aisle a Boost

Although selling supplements requires retailers to become well educated on a complicated topic, those with a strong knowledge base can see great returns.

Fine Furniture for Felines

Demand for cat furniture has undergone a recent shift that retailers need to take into consideration when stocking and merchandising their stores.
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