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The Company of Animals Updates Baskerville Ultra Muzzle

Redesigned with two new features, The Company of Animals' Baskerville Ultra Muzzle provides greater ease of use to pet parents and comfort to their dogs.

Tru Blu K9000 to Exhibit at SuperZoo

Australia’s Tru Blu K9000 is exhibiting at booth #420 at SuperZoo and will offer special pricing to celebrate the company’s new North American headquarters.

Blue Dog Bakery Launches New Treats and Packaging

Blue Dog Bakery celebrated its 20-year anniversary with a reveal of its new line of premium meat snacks as well as updated packaging.

Vital Essentials to Host SuperZoo Instagram Contest

Vital Essentials will launch its new “Better Wetter or Nicer Naked” campaign at SuperZoo with an Instagram contest.

Health Extension Broadens Distribution with Pet Food Experts

Health Extension has a new partnership with Pet Food Experts (PFX).

EzyDog Offers New Dog Backpack

EzyDog released its new Summit Backpack, a load carrying solution for dogs that love adventure.

P.L.A.Y. to Debut New Cat Toy and Dog Bed Collections

P.L.A.Y. (Pet Lifestyle And You) will introduce its first-ever cat plush toy line, Feline Frenzy, and its new California Dreaming Memory Foam Bed Collection at SuperZoo.

Tips For Protecting Pets During Fireworks

Six ways to help prevent lost pets during summer festivities.

BrightPet to Display Updated Recipes at SuperZoo

BrightPet Nutrition Group will showcase its updated Adirondack formulas and new packaging during SuperZoo.

DOOG Makes New Hire

DOOG hired Rick Klein to head its sales operations in North America.

PetRageous Displays New Collection at SuperZoo

PetRageous Designs announced the fall 2018 release of Eddie Bauer PET, its collaborative collection with Eddie Bauer.

Pet Parents Hires Content Writer

Pet Parents hired Micka Virtudazo to lead the company's efforts in creating content that aids in the education of pet parents.

Ziwi Announces Sales Team Changes

Ziwi recently made leadership changes to its sales team.

W.F. Young Hires New VP of Sales

W.F. Young, Inc., maker of Absorbine horse care products and The Missing Link pet supplements, appointed Matthew Wurtzel to the position of vice president of sales.

Green Coast Pet Partners with Animal Supply Company

Green Coast Pet launched a nationwide distribution partnership with Animal Supply Company (ASC), effective immediately.

IVS Announces New CEO

International Veterinary Sciences (IVS) appointed Arthur Bedrosian as chief executive officer​ and partner.​

Healthy Treats to Launch New Chews at SuperZoo

Healthy Treats, Inc will launch its first long-lasting treat at SuperZoo.

Showing Appreciation

From barbecued brisket to live horse racing, Fauna Foods found unique ways to entertain attendees of its annual customer appreciation event.

Fauna Foods 2018

PRISTINE Bone Broth

Castor & Pollux is introducing PRISTINE Bone Broth.
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