Seven tips on how pet specialty retailers can build savvy social media strategies.
PIJAC is tracking legislative trends impacting the pet industry, but it will take an industry-wide effort to convince legislators and others of the benefits of the pet trade.
The research shows that Hispanic Millennials are probably pet marketers' next best bet.
The American Pet Product Association's (APPA) Professional Women's Network (PWN) continues to keep members informed and connected, reports Marian T. Thielsen, APPA's associate vice president of sales and marketing.
The Pets in the Classroom grant program is beneficial not only to elementary and middle school students across North America, but to the pet industry as well.
Retail buyers will find all of the products and information they need to tap into the growing natural products trend in The Natural Pet section of the Global Pet Expo show floor.
Steve King, president of the Pet Industry Distributors Association, discusses the impact of consolidation among the industry's distributors, the health of the supply chain and the launch of the Pet Industry Management Conference.