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A Safe Approach to Raw Foods

Manufacturers continue to work hard at mitigating the risks associated with raw diets while retailers educate consumers about safe-handling practices.

Heal the Pet, Educate the Parent

Extraordinary innovation is leading first-aid-supply manufacturers to create healing products to maximize comfort and ensure pet health.

Rest Assured

Dog beds offer more than a place to snooze; they can calm anxious dogs, keep those with joint issues more comfortable, and serve as a behavior-training tool.

Serving a Purpose

Dog apparel has always had a fun and silly side to it— which are still important qualities—but as more pet owners look to apparel to protect their dogs from the elements, the category’s tone and mission is changing.

A Healthier Chew

As Millennial shoppers increasingly drive pet product trends, the market is seeing a wider variety of simple, all-natural dog chews.

Just for Fun

With this selection of high-quality toys made for chasing, chewing and more, retailers can help customers keep their pets active and entertained.

Unleashing Category Sales

Dog collars, leashes and harnesses are essentials, bringing high margins to specialty pet retailers and traffic through their doors.

Baked-In Goodness

Pet owners want baked and gourmet treats to be special snacks with clear nutritional benefits.

Plush Gets Tough

Pet owners may have once hesitated to purchase plush toys for their dogs, but today there is no reason to hold back, as manufacturers of these toys have focused on adding strength to the fun.

Keeping Pets Safe and Contained

When it comes to pet pens, gates and crates, pet owners are looking for products that are secure, stylish and easy to use.

Good Health is Always On Trend

Keeping up with the latest developments in pet nutrition is essential for retailers who want to successfully drive dog and cat food sales.

Harnessing the Potential of Healthy Treats and Chews

While consumers spend record amounts of money on their animals, they look to manufacturers to produce treats and

Summer Safety

Dog owners want to participate in summer outdoor activities, and retailers and manufacturers are helping pups stay safe.

Serving Them Well

Today’s pet bowls, diners and feeders do more than just hold food and water. They play a big role in keeping dogs healthy, encouraging activity and providing peace of mind for pet owners.

Rescue and Relief

Supplements and remedies offer dog owners effective solutions for maintaining their pets’ health, resolving problems and avoiding vet bills.

Take a Hike

From a stroll around the block to a mountain trek, these dog-walking products can help pets and owners be prepared for anything.

Helping Them Chill

The calming aids and behavior modification categories offer products that can positively affect dog behavior and owner sanity, making both more comfortable and retailers more profitable.

An Enigma Wrapped in a Dog Toy

Puzzles and interactive toys can entertain dogs, help humans bond with their pups and generate incremental sales at retail.

Pet Feeders of the Future

It is 2016, and even Fido is going high-tech. Automated feeders and fountains offer opportunities for retailers to rethink the standard category.

Dog Treats: A Delicious Opportunity

Dog treats are not just great tasting, they’ve become more functional, giving dog owners the ability to better match treat to lifestyle and pet specialty retailers the chance to ring up higher sales.
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