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Garden Variety

Cat grass gardens can help pet owners entertain and nourish their loved ones.

Pick of the (Cat) Litter

A growing number of cat owners are looking for natural litter products that are sustainably sourced and free of harmful ingredients.

Truth and Transparency in Organics

Increased consumer interest in tracing food to the source is leading pet food manufacturers to provide detailed information regarding the origins of their ingredients—and they expect pet retailers to follow suit.

Pay to Play

A well-chosen and stocked cat toy section can bolster a retailer’s bottom line by helping to drive additional sales.

Learning to Love Litter

Litter products rarely get the attention they deserve; but when employees are properly educated, they can be a great boon to a retailer’s business.

Starting from Scratch

Cat scratchers play an important role in cats' lives, and not surprisingly, this category can be a strong profit generator for retailers.

Feeding Food Sales

Carrying the latest cat diet trends and offering a strong marketing program can help retailers maximize food sales in their cat section.

Stay on the Side of Safety

Pet gates, pens and crates must keep animals safe, and not just by securing them inside the house or yard.

A Growing Smile

When it comes to dental care, a bit of effort up front goes a long way in preventing problems later on.

Raw Foods, Done Well

Consumers are interested in raw pet food diets, so manufacturers and retailers are expanding their offerings.

The Future is Now

Technology is no longer limited to the human product domain. High-tech advances have hit the pet world and are changing lives for the better.

All Boxed Up

Litter boxes are not what they used to be-and that is a good thing. Manufacturers are offering an array of new features and colors in the category.

Wherever You Go, Sparky Will Follow

Pet travel products help pet owners take their loved ones around the world or around the block.

On the Road Again

Cats have come a long way, from vagabonds to homebodies to travel companions, leaving retailers a huge opportunity to capitalize on the travel category.

Better Get Grooming

Cat grooming product sales are on the rise as pet owners become more educated about caring for their pets, but there are still many ways retailers can maximize sales in the category.

Beyond the Bowl

Everything else has gone high tech. Why not feeding and watering? Automated feeders and fountains are revolutionizing the basics.

The Picture of Health

Healthcare products and supplements are often an overlooked category that stores can use to differentiate themselves from larger competitors.

Hyping Oral Hygiene

Having the right oral-care product assortment creatively displayed will go a long way in helping retailers promote the dental hygiene category.

Savor the Flavor

Pleasing the pet palate is big business, and manufacturers are stepping up with a veritable smorgasbord of new flavors to meet the diverse demands of pet owners.

Growth Potential

Catnip is already a major driver of sales in the cat category-yet with a bit of additional promotion and focus, it still has significant growth potential.
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