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Safe & Secure

The pet containment category is becoming more diverse as shoppers continue to seek products that fit their specific needs and aesthetic sensibilities.

A Trend with Claws

Declawing is out-and that means cat scratching products are in. Smart retailers are ready to cash in on the trend.

On The Road

Cat travel is much more popular than many retailers realize. It would be a mistake to overlook this category, which can generate multiple product sales per customer.

Restoring Confidence

Today's shoppers are approaching the pet food aisle with a healthy dose of skepticism, so pet retailers must go above and beyond to ensure confidence in this important segment of their business.

Making Playtime Work at Retail

Retailers are harnessing the power of play as manufacturers offer cat owners greater variety in the toy category.

Coiffed Cats

No longer just a niche market, cat grooming-and the products associated with it-are gaining traction with today's feline owners.

Treating Kitty Right

Variety is the secret ingredient in creating a cat treat category that tastes of success.

Instincts Gone Wild

Cats are born with strong natural instincts that can be destructive when not managed correctly - smart retailers can help cat owners tame kitty's wild side so the two can co-exist.

Crazy for Catnip

Most people are familiar with catnip as a fun treat that tends to drive kitty a little crazy, but it is actually a lot more versatile than that.

Fresh & Green

Cat gardens are on the rise, and they represent a great way to add some green to the store this fall.

Keeping Kitty Clean

Cat grooming is on the rise, as a result of increased knowledge about feline care. Wise retailers would do well to leverage the category's growth to increase product sales.

In the Box

Like food, litter is a staple in the cat aisle; but unlike food, the sales potential in the litter category is often overlooked.

Get Your Fill

Retailers see fierce competition over cat food sales-but with the right tactics, they can still enjoy their fair share of the market.

Felines on the Move

If a retailer employs these tips for selling travel products, their store and their cat customers will be good to go.

Fine Furniture for Felines

Demand for cat furniture has undergone a recent shift that retailers need to take into consideration when stocking and merchandising their stores.

Giving the Cat Aisle a Boost

Although selling supplements requires retailers to become well educated on a complicated topic, those with a strong knowledge base can see great returns.

Seeing Green

Sustainable, natural and eco-friendly products continue to grow their market share in the cat category but retailers must be smart about their sales strategy.

The Taste of Success

Pet stores should take advantage of the growing variety of cat treats on the market to provide their cat-owning customers with a broad selection of options.

The Power of Play

Cat toys play an important part in an independent pet retailer's bottom line and in every healthy cat's life.

A Teachable Moment

Few pet owners realize that, with the right products and knowledge, the family cat is just as trainable as its canine counterpart.
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September 2018

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