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Show and Tell

Retailers can attract customers and stimulate sales by creatively building effective displays.

If You Can’t Stand the Heat

There are plenty of low- and no-heat herptiles available for customers that are turned off by the intense heat many reptiles crave.

Selling Substrates

The topic of substrate is a challenging one, since there is so much variety and a wealth of opinions in the industry.

An Exotic Challenge

Retailers that deal in exotic pets must navigate a jungle of challenges and scrutiny from regulators.

Monitoring Monitors

Stocking monitors, a large and highly variable group of lizards, can increase a store’s profile in the pet community.

Keeping Chameleons

An Old World species, chameleons continue to captivate the minds of reptile enthusiasts and casual observers.

Profiting From Backyard Safaris

Well-intentioned people who find an animal in the yard and want to keep it as a pet can become life-long customers.

Supplementing Herp Diets

Providing pet herps with a properly supplemented and well-balanced diet helps prevent common illnesses and ensure happy hobbyists.

Indoctrinating New Herpers

When a family interested in purchasing their first pet walks into the store, retailers can make them comfortable with helpful suggestions and sound advice.

Reptile Lighting

Lighting is a scientific matter when it comes to herptiles, so retailers must relay this important information to the consumer.

Beyond the Basics

Carrying a variety of snake species can pique customers’ interest and allow retailers to offer something unique.

An Expanding Menu for Herps

Unique alternatives to live foods, packaged herptile diets provide variety for pets and peace of mind for squeamish pet owners.

All About Amphibians

Amphibians are mysterious and complex, and there are a few traits retailers should explain to customers looking to purchase one of these unique creatures.

Live Feeders

For a store that sells herptiles, offering live food means more product diversity and more satisfied, repeat customers.

Terrarium Setups

Working with herptile customers to set up beautiful and functional terrariums will position a retailer as a herpetarium expert and draw repeat customers to the store.

Trends in Reptile Morphs

For retailers dealing with herps, morph talk is bound to come up. Having a sound knowledge of the available morphs and morph trends could prove intensely useful.

Herptile Marketing

How to use media, neighboring stores and business associates to get a store’s name out into the community.

Nutrition Trends

Food manufacturers are working harder than ever to develop cutting-edge diets and supplements that are easy to use and suited for a variety of reptiles and amphibians.

Constrictor Concerns

Many myths about large snakes need to be dispelled so retailers and snake owners can continue to accommodate these great creatures.

Selling Herptiles

To compete in the herp category, retailers should get familiar with popular pet species and related husbandry equipment.
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