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Hay for Play

While hay is a staple food for rabbits and herbivorous rodents, retailers can also recommend it for smaller rodents as a way to enrich their lives.

Keeping it Fresh

Offering new products as they become available helps keep the small-animal department exciting.

Games Pets Play

Retailers can help strengthen the bonds between customers and their small animals by educating pet owners on toys and the benefits of interactive play.

Ferrets in Focus

New products in the ferret category not only improve pets' health, but also help them fit in better with their owners' lifestyles.

Covering the Essentials

Hamsters and gerbils may be small enough to fit in the palm of a hand, but the market offers a large variety of products to keep them happy and healthy.

Fresher Pets

To help control pet odors, retailers should offer a wide range of products for use on floors, carpets, in cages, and even on the pets themselves.

Unwrapped Opportunity

Pet-themed giftware offers pet specialty retailers high margins, making it a lucrative category-especially during the holiday season.

House Hunting

Retailers can offer customers a wide variety of cages and habitats for small animals, in wood, metal and plastic, providing everything pet owners want and need.

Supplements Step Up

An increasing number of dietary supplements on the market offer more opportunities for retailers to help solve health problems in small pets.

Premium Variety

Retailers that know how to read the ingredient labels of small pet foods are in a better position to choose which products to stock, and guide customers in buying for their pets.

Green Gaining Ground

The growing desire for eco-friendly products opens the way for sales of many small animal bedding and litter products.

Reduce, Reuse, Re-think

Small animal owners are thinking green, while choosing old-fashioned products.

Hay for Health

Understanding the unique digestive system of herbivores can help retailers sell more hay.

Who Chews?

Most species of small pets enjoy chew toys, but rodents comprise the largest market for these products.

Leaps & Bounds

A new trend in teaching tricks, agility and competitive jumping to rabbits and guinea pigs opens a whole new market to pet retailers.

Play Safe

Manufacturers offer a plethora of toy options that are pet-safe, ecologically sound and can entertain small pets for hours.

Pet Odor Potpourri

The right assortment of products can help pet owners keep their homes smelling fresh and clean.

Home Entertainment

Offering a variety of cage accessories will give customers more opportunities to buy and pets more opportunity to play.

Moving On Up

New habitat designs present more choices than ever for retailers to offer small-pet owners.

Natural Nibbles

Manufacturers are recognizing the trend toward natural treats for small pets, offering new products and creating new opportunities for retailers.
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