Could the recently announced deal with PetSmart actually defang the online pet food outlet?
The Company of Animals announced the adoption of a minimum advertised pricing (MAP) policy designed to create a level playing field for all North American retail partners, as well as preserving the integrity of the company’s brand.
Getz has previous experience within different KPG channels.
Health Extension has strengthened its commitment to a minimum advertised pricing (MAP) policy, which has been in place for a year, by implementing MAPP TRAP, an online price monitoring and enforcement software system.
Aqueon NeoGlow Aquarium Kits from Central Aquatics include a glass aquarium with fluorescent silicone, a black background, a low profile hood with blue LED lighting, decorative plants, multi-colored gravel, QuietFlow filtration, fish food, water care samples and an aquarium setup guide.
Fresh News from BPV Environmental is a 20-liter small animal litter made from 100 percent recycled paper.
The Elysian Collection from PetPals includes four items that feature sisal posts to encourage scratching, hanging toys to encourage play, perches and condos.
ZoomaChews from Royal Pet are tuggable, fetchable, 100-percent edible and all-natural dog treats.
As part of the acquisition, Brock Weatherup, PetCoach co-founder and CEO, is joining Petco as its executive vice president, strategic innovation and digital experience.
Tuffy’s Pet Foods, maker of Nutri Source, Pure Vita, Natural Planet, Tuffy’s Gold, Supreme Quality Pet Foods and Premium Tuffy’s brands, has decided to pull its relationship from Chewy in response to Chewy’s acquisition by PetSmart.
More than 200 professional and hobby breeders from three states were in attendance for the breeder education event geared toward the continual improvement of dog-breeding standards.
Bella & Beau is bringing the charm bracelet market and the pet jewelry market together, offering charms that fit both bracelets and the company’s specially designed leather dog collars.
Many of the company’s guiding principles were built on a social and environmental foundation. As a member of and with support from PSC, Earth Animal will be able to create and implement sustainable business practices to improve their impact.
The formulas will remain the same, but with updated labels and targeted messaging. The new design was driven by industry research and retailer input.
The acquisition is expected to close by the end of PetSmart’s second fiscal quarter of 2017.
Originally introduced more than a decade ago, the revitalized program features a new brochure, accompanying videos, articles and case studies.
Parkers Pet Provisions has acquired Complete Natural Nutrition, which houses brands like Pill Buddy Naturals, Off Leash, Cheese Please, Crunch Skins, Terrabone and more.
The company is now able to re-label its entire flea, tick and insect repellent products that meet the EPA’s minimum risk requirements and are exempt from registration.
Rush Direct’s Res Q Pet Naturals Freeze Dried Minnows are made-in-the-USA, all-natural cat treats with no artificial colors, flavors or preservatives.
The 2-speed clippers have constant speed control, which gives more power and ease when clipping through mats and thick coats.