How we define natural pet food is ever changing, but its popularity and importance to your store is here to stay.
Manufacturers say constant innovation is the key to boosting natural treat offerings in pet stores.
Natural grooming products are growing in popularity as pet parents take a closer look at what goes into the products they buy for their companions.
With more consumers seeking out healthy options for their pets beyond food and treats, the natural chews category has nothing but growth in its future.
Natural cat litter is available in many forms and textures, so manufacturers are helping consumers learn more about the options.
While they still represent a relatively small segment of the pet food market, organic food and treats are becoming more popular as consumers pursue healthier diets for themselves.
Consumers continue to seek natural foods for their dogs and cats, and manufacturers are developing more offerings in response.
Once a niche category, green cleaning products are taking over retail shelf space as shoppers increasingly look for safe, effective, natural solutions to pet-related messes.
As going green becomes mainstream, reusing unwanted materials to create unique pet products allows manufacturers to become creative – and pet parents to sleep soundly.
Manufacturers in the natural flea and tick solutions category are prioritizing alternatives to chemical ingredients.
Pet product manufacturers are expanding their toy lines to include offerings made from non-toxic, natural materials and eco-friendly components.
Natural dog and cat foods have many attributes that manufacturers and retailers are eager to communicate to consumers.
Although there is no single set of industry standards to define natural pet treats, it is clear that many manufacturers are devoted to setting a high bar with their products.
Consumers are more interested than ever in purchasing natural grooming products to use at home on their pets.
It has become almost a given that shoppers will turn to independent pet stores first when looking for natural pet nutrition.
Natural dog chews are an expanding category, as consumers seek new and healthy items for their loved ones.
Natural products represent a big opportunity for pet specialty retailers that can identify and respond to the latest sales trends.
A growing number of cat owners are looking for natural litter products that are sustainably sourced and free of harmful ingredients.
Increased consumer interest in tracing food to the source is leading pet food manufacturers to provide detailed information regarding the origins of their ingredients—and they expect pet retailers to follow suit.
Pet owners want more variety in natural dog and cat foods, and manufacturers are responding by developing more products.