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Supreme Small Pet Nutrition

Claire Hamblion, vice president of marketing for Supreme Petfoods, discusses the company’s commitment to meeting the dietary needs of all small animal species.

Small Animals, Big Diets

The nutritional needs of small animals are just as important as those of larger mammals and retailers should educate themselves on each animal’s dietary needs.

Chew Essentials

This collection of treats and toys appeals to small pets’ natural urge to chew while delivering a host of health and quality of life benefits.

The Top Pet Products of 2018

The 17th-annual Pet Business Industry Recognition Award celebrates the best that the pet care category has to offer.

Nutrition Addiction

Although the animals may be small, their nutritional needs are big.

Hip Hip for Hay

By understanding the health and behavioral benefits of hay, retailers can help customers select products that keep their small pets happy.

Healthy Habitats

This collection of habitats offers a variety of features designed to keep small animals happy and safe, while making it easier than ever for pet owners to care for their critters.

Small Animal Toys

Small animal toys represent dynamic sales potential that a knowledgeable retailer can unlock to boost profits and retain customers.

Small Animal Treats

Small pets might not always get the attention or shelf space of their larger canine and feline counterparts, but retailers who invest in a strong treat selection for these furry companions will see that investment pay off.

Rodent Resurgence

Renewed interest in small rodent pets by Millennials is bringing major changes and new revenue prospects for retailers.

Small Solutions

The health of small pets is a big concern to pet parents, and they rely on manufacturers and retailers to work together to provide supplements that maximize the health of these little guys.

The Best Bedding

Retailers should be knowledgeable about the wide variety of litter products available to help customers choose the best supplies for their needs.

Dynamic Displays

Sales of all small pet products are dependent on sales of the animals themselves, so retailers need to make animal displays as attractive and enticing as possible.

Ferret Focus

These small mammals need a number of different products made just for them, and retailers who carry the full range of these items are in the best position to increase sales.

What’s In A Name?

Marketing some chews more like treats instead of durable toys might help increase sales in the small animal department.

Food Science

Knowing the fundamentals of nutrition can help retailers better understand food labels and evaluate a diet’s suitability for the different life stages of small pets.

Dream Big

Retailers should offer small animal owners a wide array of sleeping products that provide a safe, snug place to cozy up.

Hay for Play

While hay should be the main diet for herbivorous small pets, it can also provide enrichment for them and for other burrowing rodents.

Pocket Pet Playtime

Informing customers about the health benefits of toys for their small animal pets can help retailers spark sales in this fun-filled category.

Safe and Sound

Retailers need to be knowledgeable about the different features of small animal habitats to provide the safest and healthiest homes for their customers’ pets.
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