Baydog Adds Two New Members to Team
The Chesapeake Bay Dog Company, maker of the BAYDOG brand of performance-oriented dog products, welcomed Mikey Centrella and Morgan Foery to its team.
Centrella joined The Chesapeake Bay Dog Company as the chief marketing officer. Centrella, experienced in digital marketing and communications, has helped global brands, nonprofits, universities and arts institutions achieve success with digital branding, marketing and advertising. Over the past 18+ years, he has held vice president roles with PR and advertising agencies such as Ogilvy, Publicis and AKQA, and has run digital campaigns for P&G, Citibank, General Mills and Discovery Channel. With his knowledge in social media marketing and branding, Centrella will be responsible for maximizing growth and establishing a strong digital presence for BAYDOG.
Foery joined the team as its social media & brand manager. Foery is a social media strategist and designer with experience in developing and building brand identity. Over the past five years, she has worked with start-ups such as Amy Believes in Pink Boutique, Kaeli Smith, Sea Dipped and several independent influencers. Her work has been featured in J.Crew, Coastal Living and on TLC. With her background in design and social media, Foery will be guiding BAYDOG’s content creation and brand identity.
“We are very excited to add Mikey and Morgan to our team,” said Barton O’Brien, founder of The Chesapeake Bay Dog Company. “They both bring a wealth of branding and social media knowledge to BAYDOG as we continue [to] support our brick-and-mortar retail partners by building our overall brand awareness.”