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Business and Marketing

Satisfying Regional Needs

Geographical retailing allows retailers to provide an appropriate portfolio of products tailored to the specific wants and needs of local pet owners.

Pricing Right

In order to appeal to customers of all income levels, retailers should rely on a good, better, best strategy to provide quality products at a variety of price points.

Talking ‘Bout My Generation

All pet parents are looking for unconditional love and companionship, but different age groups often seek out products that align with their respective lifestyles.
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Archive »Merchandising

Satisfying Regional Needs

Geographical retailing allows retailers to provide an appropriate portfolio of products tailored to the specific wants and needs of local pet owners.

Talking ‘Bout My Generation

All pet parents are looking for unconditional love and companionship, but different age groups often seek out products that align with their respective lifestyles.

A Raw Opportunity

Raw pet foods were once considered a trend, but they’re officially here to stay as more owners become aware of the health benefits.
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Archive »Technology

Tag, You’re It!

Pet ID tags have the potential to be a profit center if retailers are strategic about offering fresh and diverse options.

Beyond a Fringe Movement

Increasingly, pet parents are turning to health and wellness products similar to those used for their own personal well-being in order to treat their animals—including those that contain CBD.

A Smart Solution

Jeff Dickerson, CEO of DaySmart Software—makers of 123Pet Software—explains how the company’s technology helps make managing pet services easier than ever.
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Archive »Management

Satisfying Regional Needs

Geographical retailing allows retailers to provide an appropriate portfolio of products tailored to the specific wants and needs of local pet owners.

Pricing Right

In order to appeal to customers of all income levels, retailers should rely on a good, better, best strategy to provide quality products at a variety of price points.

A Natural Leader

Jeanne Jacobs, leader of business development for PetAlive, discusses how the brand has grown into a one-stop destination for herbal and homeopathic healthcare solutions.
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Archive »Retailer Profiles

A Resource Center for Pet Parents

The success of Connecticut-based retailer NorthPoint Pets and Company illustrates the importance of prioritizing service over sales to build customer loyalty.

Making an Animal Connection

Since transitioning from advertising to pet retail, Patricia Harris Zeller has turned the Animal Connection into a prime example of what creative marketing can accomplish.

The MVP of Kentucky

The product of a lifelong love of pets and industry experience, Most Valuable Pets has set itself apart as an exceptional retailer of live animals and supplies for almost 27 years.

Puppy Love

Driven by an unparalleled love for dogs, a deep knowledge of pet nutrition and a commitment to personalized, caring customer service, Nancy Guinn has built Dog Krazy into a five-store success story with continued growth on the horizon.
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Archive »Trends

A Raw Opportunity

Raw pet foods were once considered a trend, but they’re officially here to stay as more owners become aware of the health benefits.

Au Naturale

Pet owners are increasingly favoring natural foods and treats for their dogs and cats, making this a fairly dynamic category for pet specialty retailers.

Seeking Out Sustainability

Incorporating sustainable practices into a pet business will have multiple long-lasting benefits.
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Archive »Services

Pricing Right

In order to appeal to customers of all income levels, retailers should rely on a good, better, best strategy to provide quality products at a variety of price points.

A Groomer’s Guide to Natural Products

Understanding what the words on the label actually mean can prove beneficial for the long-term health of pets.

Across the Board

As pets progress through the different stages of their lives, their needs evolve with them.
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