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Archive »Merchandising

Handling the Holidays

The holiday selling season can be a boon to pet specialty stores, provided that retailers have the right merchandising and marketing plans in place to take advantage of shopper's yuletide cheer.

Know Your Neighbors

Attracting and retaining high-value customers may be easier than most retailers think; but first, those customers have to be identified.

Boosting the Bottom Line

Experts from all across the pet industry offer up 50 strategies that independent pet retailers can use immediately to make more money.

Closing the Generation Gap

Insights from GfK's pet-market data reveal that younger consumers measure up well against Baby Boomers when it comes to pet ownership.

Make Social Media Work for Your Business

In today's high-tech world, using social media to promote a pet retail business is not only a good idea, it is imperative to the success.

Spread the Health

The positive impact that the human-animal bond can have on our well-being is a powerful message to build customer loyalty and goodwill.

Help with Yelp

Pet specialty retailers can improve their stores' online reputation by following four simple steps to enhance their profiles on the popular business-review website.

Put Your Best Tanks Forward

Attractive and well-designed display tanks play a vital role in driving a successful aquarium department.

Managing Margins

Facing unprecedented competition and pricing pressures, independent pet retailers must be sure that they are using the right margin strategy to keep their businesses profitable.

The Season for Selling

The holidays represent an important sales period for pet stores, so it is essential that retailers do everything they can to convert pet owners' holiday spirit into register rings.

A Move Toward Equality

As the Marketplace Fairness Act, otherwise known as the online sales tax, moves to the House, brick-and-mortar retailers should understand how it could affect their operations if it passes.

Show Stopper

By taking the right approach, pet retailers can turn showrooming shoppers into loyal customers and even vocal advocates of the store.
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