Caru Pet Food Partners With The Pet Firm
Caru Pet Food will team up with The Pet Firm, a pet specialty sales brokerage organization, this month.
The Pet Firm will have national sales responsibility for all Caru foods and treats including both the Caru Classics and Daily Dish brands. The immediate objective of the new partnership is to support current distributors by expanding retail distribution and sales of both current Caru product offerings as well as new products planned for early 2020.
Founded in 2002, the Pet Firm is an integrated sales, marketing and merchandising solutions provider with a history of success in the Pet Specialty industry. Pet Firm has seen success by providing multiple strategic approaches to help brands prosper among both pet product distributors and independent retailers across North America.
“We’ve been very impressed with The Pet Firm’s strong endorsement and eagerness to partner with Caru Pet Food,” said Adrian Pettyan, co-founder and CEO of Caru Pet Food. “As we approach the new year, we’re grateful to our new team members and the work they will do to promote our products.”