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In this Issue

Pet Industry Sustainability Coalition to Debut Case Studies

Pet Valu Acquires Jack's Pets Retail Chain

Lab Reins As America's Most Popular Dog Breed

Kristen Levine Pet Living Launches Marketing Program for Pet Owners Aged 50-Plus

Solid Gold Names Director of Quality

WellPet Foundation Makes Largest In-Kind Pet Food Donation to PetSmart Charities

TailsSpin Named Blue Ribbon Small Business Award Winner

Fauna Foods Welcomes Director of Sales

Dogswell Refreshes Packaging

U.S. Army Veteran Receives Service Dog Courtesy of Three Dog Bakery's Veteran's Day Promotion

PetSafe Donates to Big Brothers Big Sisters of East Tennessee

The OurPet's Company Plans Acquisition of Several Assets of Molor Products Company

Halo and Freekibble.com Offer Pet Food Donation Certificates to Oscar Nominees

H.H. Backer Postpones the 2015 Total Pet Expo Fall Show

Purina Captures Candid Selfies of Westminster Dog Show Competitors

Nature's Variety Teams Up with Best Friends Animal Society for Long Live Pets Online Campaign

Woof Gang Bakery to Open Five Corporate Stores

Must-See Events at Global Pet Expo

Seachem Revamps Medication Line

Sheba Celebrates Random Acts of Kindness Day with Donation

Purina Plans Behind-the-Scenes Coverage of Westminster Dog Show

AKC Redesigns its Website and Logo

Aquatop Changes Clear Magic Packaging

Survey Says: Pets Will Be Loved This Valentine's Day

Snuggle Pet Welcomes National Sales Manager

GfK Offers Analytic Tool for Understanding Pet Owners

NPIC Unveils New Corporate Website

American Veterinary Distributors Association Supports HABRI with Donation

Signature Products from Bobbi Panter Receive Packaging Makeover

Pet Food Experts Moves into Pacific Northwest with Northpoint Trading Co. Acquisition

PIDA Elects Chairman and Board Officers

PetHub Partners with Project Blue Collar for Online Contest to Benefit National Mill Dog Rescue

Big Heart Pet Brands to be Acquired by J.M. Smucker Company

Nature's Variety Adds Limited Ingredient Diet to Raw Boost Line

Himalayan Corporation Acquires Lickable Treat Company Leanlix

API and KollerCraft Team Up for Desktop Aquarium Kits

Bissell's #PetHappens Social Media Campaign Supports Pet Foundation

Emerging Opportunities

Pet specialty retailers looking for product trends that will give them a leg up on the competition should pay close attention to several forces shaping the future of pet care.

The Treating's Good

As consumers continue to make healthier snacking choices for themselves, they are doing the same for their four-footed family members by seeking out dog treats that satisfy and are good for them as well.

Finches and Canaries

There are several reasons why some birds in the finch family are among the most popular species in the pet trade-and retailers should be well versed in them.

Better Get Grooming

Cat grooming product sales are on the rise as pet owners become more educated about caring for their pets, but there are still many ways retailers can maximize sales in the category.

Seasonal Success

Located in the tony seaside community of Bethany Beach, Del., Yuppy Puppy has made an art form out of converting summer tourists into a loyal and profitable customer base.

Innovating P.L.A.Y.

Will Chen, founder and CEO of P.L.A.Y. (Pet Lifestyle And You), discusses his company's approach to creating pet beds and toys that deliver real value to pet retailers and their customers.

The Power of Loyalty Marketing

Customer loyalty programs can be invaluable to pet specialty retailers that make the necessary investment in designing and managing the right strategy for their stores.

An In-Store Education

Retailers should be as proactive as possible in educating their customers on the husbandry of species they sell.

A Team Player

According to executive vice president Leslie Yellin, Multipet International brings a number of key resources to the partnerships it forms with retailers.

Earning Your Trust

With a well-versed staff of full-time journalists complemented by a group of industry experts—many with 20 or 30 years of experience working in the pet industry—we have developed the finest publication in the retail pet industry.

Buying the Natural Story

An increasing number of pet owners are researching and buying natural foods for their four-legged loved ones, and retailers that can keep up with the latest consumer demands are well positioned to profit.

Killing Them Softly

Are independent brick-and-mortar pet shops being quietly phased out by vendors looking to punch their own ticket on the freight train that is Internet retailing?

Package Deal

Known for their convenience and ease of use, packaged fish foods can almost sell themselves, but savvy retailers can catapult sales upward with some thoughtful marketing and sales techniques.

Diving Deep

The Pet Industry Joint Advisory Council is closely monitoring and working on a number of current and emerging issues facing the ornamental aquarium industry.

Beyond the Bowl

Everything else has gone high tech. Why not feeding and watering? Automated feeders and fountains are revolutionizing the basics.

All the Rage(ous)

With deep roots in the housewares industry, PetRageous Designs prides itself on marrying fashion and function in its expanding lineup of pet products

Hair of the Dog

Retailers can set their customers up with everything they need to address shedding and its messy aftermath.

Having a Hay Day

Retailers who give their customers different hay options can boost sales, as well as help improve the diets of small herbivores.

Flea Bitten and Ticked Off

Not only are parasites such as fleas and ticks a nuisance, they can pose a real health risk for pets and their owners. Retailers have an opportunity to protect both with the right lineup of products.
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