February 2017

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In this Issue

Know Your Own Strengths

Independent pet retailers of all shapes and sizes are taking advantage of their unique models to combat growing competition.

Flea Market

Stocking a wide assortment of effective and safe flea and tick products can help keep pets parasite free.

Fun Meets Function

ZippyPaws co-founder and vice president Jen Cao discusses her approach to designing the company’s award-winning lineup of pet toys and adventure gear.

Finding an Edge

The World Pet Association is constantly looking for exciting new ways to set its SuperZoo trade show and conference apart from other pet industry events.

Pick of the Litter

Jean Broders, senior brand manager for Kent Pet Group, discusses how World’s Best Cat Litter has been able to cement its position atop the natural litter category.

Filling the Feline Toy Box

Once limited to simple cat toys, pet parents are demanding products to engage with their felines, leading manufacturers to create innovative products for meaningful playtime.

Dog's Delight

Treats aren’t just for spoiling our canine buddies—they’re also used for training, to supplement diets and to support health, resulting in a diverse and profitable category.

Fantastic Feasts

Offering customers as wide a variety of small animal foods as possible can help expand sales in this market.

Small Parrot Success

With parakeets and cockatiels making up the vast majority of bird sales in the U.S., retailers need to be prepared to inform and supply new parrot owners to help them be successful with these species.

Building on Your Strengths

Remember when it was easy to build and sustain a successful pet retail operation? Yeah, neither do I.

Shaping Our Own Destiny

While the Pet Industry Joint Advisory Council was successful in improving the regulatory and business environment for the pet industry last year, there is much more work to be done in 2017.

Parental Guidance

Puppy and kitten products help pet owners care for their new best friends and can help retailers build a bond with customers.

What's in a Word?

How we define natural pet food is ever changing, but its popularity and importance to your store is here to stay.

Meal Ticket

Independent retailers face a lot of competition in the packaged diets category, but a well-informed staff and expertly curated selection can secure loyal customers and repeat sales.

Think Skink

Although they may be less popular than some other lizards, blue-tongued skinks have numerous qualities that make them wonderful pets.

Hair Today, Gone Tomorrow

Tackling shedding problems with a wide range of effective solutions can help retailers earn customers’ trust and spark sales in multiple categories.

Pet Tech Gets Smart

New advances in pet product technology are changing not only how owners interact with companion animals, but also how retailers approach category sales.
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