Freshpet Hosts Annual Fresh Start Campaign



Freshpet is hosting its second annual Fresh Start campaign, which aims to build financial and social support for overlooked cats and dogs living in rescue shelters across the U.S. 


This year, the Fresh Start campaign's goal is to spread the wealth across the U.S. by giving rescue organizations a chance to win $10,000 to fund their work. The winning rescue organization will win the $10,000, and nine runner-ups will win $2,000 each. 


Freshpet introduced its annual campaign last year to focus on animals that have a harder time getting adopted. The 2018 campaign was a success, and the company raised funding to build a rehab center at the Animal Alliance of New Jersey, an organization that provides life-saving medical intervention to dogs and cats in the most critical conditions and finds them forever homes.


Shelter nominations were made between Sept. 9 and Sept. 22, and over 5,000 shelters across the U.S. were nominated. To cast votes, the public can share a shelter's nomination on Facebook from Sept. 23 until Oct. 6. The shelter's nomination with the most Facebook shares wins the contest. 


Winners of the 2019 Fresh Start campaign will be announced the week of Oct. 7. 


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