HALTI Wins Brand of the Year Award
The Company of Animals’ HALTI brand was recognized as “Brand of the Year” in the 2017-2018 Animalis Edition of the World Branding Awards. The World Branding Awards are presented annually by the World Branding Forum, which is headquartered in London. The awards ceremony took place on June 21st in Vienna, Austria.
The Animalis Edition is one of the largest pet and animal brands recognition forums in the world. Winners were determined on the basis of three criteria: financial valuation, public online voting and market research.
The HALTI brand encompasses an extensive collection of leads, harnesses and collars that are safe, comfortable and convenient. It introduced the world’s first headcollar in 1979. The HALTI Walking Range is now sold in over 30 countries around the world.
“It is indeed an honor for us to receive this international award,” said Dr. Roger Mugford, CEO and founder of The Company of Animals. “When I invented the HALTI headcollar to help improve the lives of people and pets, my main focus was to create a product that simply helped make walking the dog a more enjoyable experience, for both pet and owner.”