July 2017

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In this Issue

Putting Education First

With a comprehensive curriculum that blends experiential learning, online training and a formal classroom, Pet Food Express (PFE) ensures that all of its sales associates are prepared to help customers take the best possible care of their pets.

Caring Commitment

Through a range of fundraisers and adoption-focused events and programs, Pet Food Express demonstrates a firm commitment to supporting pets throughout its community.

Multifaceted Merchandising

When building displays and crafting its product assortment, Pet Food Express takes a purposeful approach that reflects several parts of its larger philosophy.

Purely Palatable

With palatability, cross-selling and domestic sourcing at the forefront of Emerald Pet’s vision, the company caters its products to be successful in a retail environment.

Many Services, One Goal

The Green K9 is a one-stop shop that combines a focus on healthy pet products with services that cultivate client loyalty and trust.

Wild About Meat

Exotic or novel proteins are becoming more popular than ever as pet owners seek variety and nutritional benefits.

Embracing an Indulgence

Baked and gourmet treats offer fresh, customizable goodness that make them a favorite among pet parents seeking a special reward.

Toy Story

This exciting toy selection will prevent pet boredom during the dog days of summer.

The New Humanization

Pet owners are taking pampering to the next level, and pet specialty retailers with the right approach stand to benefit.

Nourishing Pets and Pet Stores

Michael Landa, founder and CEO of Nulo Pet Food, discusses how his company has embraced the role of innovator in the pet nutrition category while driving new business into the independent pet specialty channel.

Facing a Whole New World Together

Small, independent retailers play an important role in leading the pet industry into a future filled with change.

In the Trenches

Retailers who stand ready and willing to fight for the future of the pet industry can use this how-to guide on legislative battles.

Problem-Free Problem Solving

Pet store owners and managers can solve issues successfully and efficiently by identifying the right approach and devoting the appropriate amount of time.

Step Up to the Podium

Carina Evans, CEO of Podium Pet Products, discusses how the company is driving success for retailers with a fast-growing portfolio of pet care solutions.

Tethering Trends

Pet owners are turning to the collar, leash and harness category for products that keep their dogs close by and safe, while adding a touch of personal style.

A Cut Above

With the right selection of clippers, retailers can help any customer achieve their home-grooming goals.

Feeding the Consummate Carnivore

As cats become more popular pets, both consumers and retailers are embracing grain-free and raw meat diets.

Grooming’s Natural Evolution

Manufacturers are striving to meet the needs of concerned consumers who want to treat their pets’ skin and coats with the same care they afford themselves.

A Fresh Take

By building a diverse selection and constructing creative displays, aquatics retailers can keep freshwater livestock sales afloat.

Silver Lining

Being well-informed on species-appropriate substrates is key to helping customers maintain their pets’ wellbeing.

Feast Your Eyes

Retailers can boost sales of small animal treats by taking an organized, visually appealing approach to merchandising.

Breathe Easy

Maintaining clean air and a toxin-free environment are critical to keeping pet birds in good

2017 Retailer of the Year: Pet Food Express

Whether empowering staff, serving customers, supporting worthy causes or helping peers in the independent pet specialty channel, Pet Food Express adheres to an admirable ‘in it together’ philosophy.

One For All

What truly makes Pet Food Express stand out is the generosity that its owners have demonstrated in helping other independent retailers achieve their own success.
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