Andis Teams Up with Matrix Partners
Andis Company has partnered with Matrix Partners—a brand strategy and communications firm specializing in pet product advertising, publicity and promotions—to create and coordinate public relations and social media initiatives for the company’s animal division. Matrix’s primary responsibility will be to raise public awareness of Andis’ extensive range of at-home grooming products for dogs and cats.
Don Tomala, Matrix Partners managing director, said that the agency is honored to team up with Andis. “Together, we’ll launch a powerful public relations and social media campaign reaching millions of pet owners—a campaign that’s sure to build great awareness for pet retailers nationwide,” Tomala said.