Purina Unveils Pro Plan Bright Mind Foods



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Nestlé Purina Petcare (booth 1935) has introduced the Pro Plan Bright Mind Adult 7+ formulas.

 

“Bright Mind formulas are helping senior dogs live better lives,” said Mike Smith, vice president of pet specialty business and strategy development. “It’s one of the most innovative products we’ve introduced in a long time.” 

The diets promote alertness and mental sharpness in dogs age seven years and older. “Bright Minds products offer an alternative energy source for the brain of the aging pet,” added Dr. Steven Cohn, manager of professional communications for Nestlé Purina.

Bright Mind features high-quality protein, including chicken as the first ingredient. The formulas have EPA, an omega-3 fatty acid, and glucosamine, which help support health and mobility. Bright Minds also features vitamin A and linoleic acid, an omega-6 fatty acid, to promote joint health and mobility. A natural prebiotic fiber, sourced from wheat bran, is beneficial for digestive health.  

The products are available in a Chicken & Rice recipe in 5-, 16- and 30-lb. bags, and in a Large Breed 30-lb. bag. 

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