Mars Petcare Launches Better Cities for Pets


Published:

 

Last week, Mars Petcare launched its Better Cities for Pets initiative. Through the pilot, more than 80 local businesses in Franklin, Tenn. opened their doors to pets, aiming to see just how the invitation to pets would impact the local community and economy.

Businesses that participated were equipped with toolkits and guides to implement pet-friendly policies.

Mars hopes that other cities around the U.S. will take this model and use it in their own communities. Based on the findings from this experiment, Mars will give “best practices” advice to other cities.

To gauge where other cities stand in terms of pet-friendliness—or openness to pet-friendliness—Mars also conducted a survey of 100 mayors. Mars found that:

 

  • 100 percent of mayors agree pets can have a positive impact on people’s mental and physical health
  • 82 percent of mayors agree that providing pet-friendly amenities can have an overall positive economic impact on their community
  • 66 percent of mayors don’t have, or aren’t aware of, pet-friendly policies for public spaces such as restaurants and stores

 

Along with Better Cities for Pets, Mars worked with its state lawmakers to make June 2017 the first annual “Pets Matter Month.” This resolution is meant to recognize how pets make life better and to encourage policy changes in cities that have barriers to pet ownership.

It’s no secret that an increased focus on pet-friendly cities and initiatives is a positive trend for pet retailers. How could you encourage your city to be more pet-friendly? 

 

Edit ModuleShow Tags

Archive »Related Content

Scott Pet Continues Partnership with Jack Hanna

Pork Chomps and Nutri Chomps expanded its multi-year partnership with celebrity spokesperson Jack Hanna. Both brands are owned by Scott Pet, which first partnered with Hanna in 2016.

Matrix Partners Collects Award

Matrix Partners was recognized for a social media marketing campaign it created to support the U.S. launch of Inaba Ciao cat treats.

Ello Pet Supply to Distribute KCC Naturals Cat Treats

Ello Pet Supply will distribute KCC Naturals' Farm Fetched Freeze Dried Cat Treats.
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit ModuleShow Tags