November 2016

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In this Issue

Swimming with Sharks

Running an aquatic-focused pet store every day is challenging, especially in the age of the internet. But Greg Housley shows how great customer service is still the key to success in the modern era.

The More, the Merrier?

The establishment of a community cage of herps is an exciting goal, but it really only works under the strictest and most controlled circumstances.

Accidents Happen

Housetraining problems can ruin the bond between owner and pet, resulting in dogs ending up in shelters or worse; pet specialty retailers can help dogs and their humans stay happily together.

Chews Wisely

With more consumers seeking out healthy options for their pets beyond food and treats, the natural chews category has nothing but growth in its future.

The Power of Information

The World Pet Association’s 2016 Retail Operating Performance Report offers unique insight into the pet specialty channel.

Penny Wise

There are several strategies that a pet retailer can adopt to control costs; it is all a matter of deciding which are most appropriate for the individual store.

Where It’s Made Matters

Consumers today are actively shopping for pet products that are Made in the USA, and smart retailers are responding by stocking more of these popular goods.

Tailored Treating

Laura Taylor, owner of Woofables Bakery, discusses how a customized selection of her company’s gourmet pet treats can help pet specialty retailers stand out from the competition.

Music to Pets’ Ears

Ear care is a critical component of pet hygiene that is often undervalued by pet owners, but retailers can help get the message out.

Traveling Well

With just a little bit of planning, and the right travel accessories, a trip away from home can be enjoyed by small-animal owners and their pets.

The Ethical Experience

For more than a half-century, Ethical Products has been helping pet specialty retailers succeed by offering a well-rounded product lineup that is constantly updated.

Small But Mighty

Parakeets and cockatiels may be diminutive in size, but retailers that are able to sell them stand to make big sales while gaining loyal customers.

Identifying an Opportunity

Pet identification is becoming less noisy, yet more social, as pet parents seek effective solutions that will easily help identify their animals while maximizing safety and comfort.

A POSitive Investment

Point-of-sale systems have evolved to become more useful and functional than ever before, and every pet store should have one that best suits its unique needs.

The Meat of the Matter

Feline nutrition trends include premium proteins, innovative packaging and tasty snacks for finicky eaters.

Lessons from the Campaign Trail

No matter how they plan to vote on Election Day, retailers can learn a lot about shaping public perception by looking at how candidates run for office.

Is Bigger Better?

Trying to expand your business sounds good on paper, but it may not work with your loyal customer base.
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