Pet Connections Announces Live Registration, Retailer Boot Camp



International Conference Development, LLC shared that registration is live for its third annual Pet Connections Expo and it will offer a 2 ½ hour Boot Camp for Independent Pet Retailers, Tactical Lessons to Drive More Sales this Holiday Season, facilitated by Lynn Switanowski of Creative Business Consulting Group.  


“I’m thrilled to be speaking at Pet Connections Expo - at such an important time of year and at such an important business building show. The cost is free to attend, and the marketing lessons presented during the Boot Camp are focused on helping businesses maximize fourth-quarter sales, with actionable tips and tactics to be used immediately, and for years to come,” said Ms. Switanowski.


This session will kick off the second day of the show on Oct. 16, and be filled with strategies for businesses to drive more sales for the holiday season and beyond.  Attendees will take away a list of simple things that every business owner/manager can do to compete with national chains and own their local markets.


The Pet Connections Expo will take place at the NJ Convention & Expo Center from Oct. 15-16. The annual expo will continue to focus on topics that are most important to independent retailers. Pet Connections Expo will bring together pet industry buyers and suppliers from around the Northeast and Mid-Atlantic regions, as well as the entire country.


“We are excited to add this valuable 2 ½ hour educational session to kick off our second day of programming with Lynn Switanowski. Stay tuned for announcements of additional high-profile, industry-leading speakers, including our Opening Panel on Tuesday, Oct. 15, Half the Bark, Twice the Bite!, moderated by Antoine Seailles of Pet Food Experts, opening a discussion on Ways To Successfully Compete with Big Retail & Online, Despite Limited Budgets & Resources. Our goal continues to be to focus on the independent retailer and empower their success,” said Bill Doherty, ICDevents president and show director.


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