Pet Head Launches Social Media Campaign
Pet Head launched a social media campaign to promote its line of grooming products for dogs and cats throughout the U.S., U.K., Australia and Canada. The new campaign features three 20-second videos that use colorful, animated illustrations to showcase Pet Head’s shampoos, sprays and conditioners. The videos will also be promoted on Facebook and Instagram, where pet parents are encouraged to use the hashtag #petheadstyle for the chance to win free products.
“We are really excited to be launching this campaign for Pet Head,” says Vicky Benneworth, marketing manager at The Company of Animals, which supplies Pet Head. “The three videos, which we are supporting the extensive social media campaign, bring the fresh and fruity brand promise to life and communicate the unique benefits of the products. We are looking forward to seeing how consumers engage with the campaign.”
All Pet Head formulas are human grade, pH adjusted and free of petroleum derivatives and DEA, giving pet parents peace of mind that their pet won’t be harmed if the formula is licked or accidentally swallowed.