Pet Partners Hires New National Director of Communications and Digital Platforms
Pet Partners added Allison Younger to its staff.
Younger joins the organization as national director of communications and digital platforms. Her responsibilities include strategically advancing organizational awareness, constituent engagement and human-animal bond health education; management of both the data driven marketing strategy as well as the design; development and implementation of branding and messaging strategies; storytelling; digital presence/website; social media plans; communications; and public relations programs.
“With national and international expansion, we’re pleased to fill the needs of a full-time dedicated communications position,” said Annie Peters, president and CEO of Pet Partners. “Allison’s extensive marketing knowledge, and experience in working with nonprofits, make her a great asset to our team and we are excited to have her on board.”
Prior to joining Pet Partners, Younger spent the last decade with a nonprofit animal hospital focusing primarily on digital communications strategies, including social media marketing, website management, online fundraising, digital advertising and email marketing. Younger obtained her bachelor’s degree in mass communications from Norfolk State University in Virginia. Outside her role, she serves on the board of two animal welfare organizations, Small Angels Rescue Inc. and Ready for Rescue.