Petix Partners With Pet Food Experts



Petix, manufacturers of WizSmart Premium Super Absorbent Dog Pads, formed a partnership with Pet Food Experts (PFX).


“At Pet Food Experts, we are always looking for innovative and eco-friendly products to offer our independent pet retailers, and WizSmart is no exception,” said Antoine Seailles, market strategy manager at PFX. “WizSmart Dog Pads give retailers a superior product that is environmentally conscious and works for dogs of all ages."  


WizSmart just opened its first U.S. headquarters in Westport, Conn. This new partnership will make the product available in all of PFX’s territories, including the Northeast, Mid-Atlantic, Midwest, Mountain and Pacific Northwest. Service areas in those territories include 32 states and over 4,000 retailers.


“We are thrilled to team up with Pet Food Experts, an established provider in the pet specialty space that has a reputation for excellence and quality service,” said Krister Holm, general manager of Petix. “It’s very exciting to know that with this opportunity, we will be able to offer our brand to thousands of new retailers, as well as expand our reach to millions of potential new consumers.”


Petix is an eco-friendly company that transforms more than 120 million unused diapers each year into a super absorbent blend for its pads. Each WizSmart pad offers an odor-controlled, quick drying and leak proof indoor potty solution. The absorbency of one pad can last all day, and the pads feature stay put adhesive tabs that can be used to secure the pad to the floor and the wall at a 90-degree angle. The pads are offered in WizSmart Super, WizSmart Ultra and WizSmart Ultra XL.


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