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In Case of Emergency

Well-informed retailers can help bird owners be prepared to handle pet birds' most common medical emergencies.

Sales Go Wild

Why carry wild bird products? The numbers say it all.

Fat Versus Fiction

Bird owners need to understand the importance of a balanced diet with the appropriate amounts of fat, protein, carbohydrates and nutrients.

Squeaky Clean

Retailers weigh in on the best methods and products to use for keeping a bird's environment spic and span.

Home Sweet Home

Having a broad selection of bird cages and the ability to help customers choose the best home for their pets is a great strategy for encouraging customer loyalty and sales.

On Best Behavior

Pet specialty retailers can give bird owners the information they need to encourage healthy behaviors in their pets and avoid disruptive ones.

Vital Signs

Retailers who can read the signs pointing to an illness can help bird owners take appropriate action at the right time.

Not Just Playing Around

Toys can play a pivotal role in providing the stimulation and entertainment that many pet birds crave and need.

Selling the Essentials

Making sure bird owners have all the necessary products to care for their pets will make for happy, loyal customers.

Something to Talk About

Many factors, including a bird’s species, age and gender, as well as how well it is trained, will determine whether pet birds will talk.

A Fresh Look at Marketing

Mastering just a few basic marketing and merchandising techniques can help a business take off and its bird-related sales to soar.

Thinking Outside the Cage

Get customers to view wild birds as their personal “outdoor pets” and watch sales of premium wild bird seed mixes soar.
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