No longer just a niche market, cat grooming-and the products associated with it-are gaining traction with today's feline owners.
Variety is the secret ingredient in creating a cat treat category that tastes of success.
Cats are born with strong natural instincts that can be destructive when not managed correctly - smart retailers can help cat owners tame kitty's wild side so the two can co-exist.
Most people are familiar with catnip as a fun treat that tends to drive kitty a little crazy, but it is actually a lot more versatile than that.
Cat gardens are on the rise, and they represent a great way to add some green to the store this fall.
Cat grooming is on the rise, as a result of increased knowledge about feline care. Wise retailers would do well to leverage the category's growth to increase product sales.
Like food, litter is a staple in the cat aisle; but unlike food, the sales potential in the litter category is often overlooked.
Retailers see fierce competition over cat food sales-but with the right tactics, they can still enjoy their fair share of the market.
If a retailer employs these tips for selling travel products, their store and their cat customers will be good to go.
Demand for cat furniture has undergone a recent shift that retailers need to take into consideration when stocking and merchandising their stores.
Although selling supplements requires retailers to become well educated on a complicated topic, those with a strong knowledge base can see great returns.
Sustainable, natural and eco-friendly products continue to grow their market share in the cat category but retailers must be smart about their sales strategy.