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Freshwater Fish 101

Having livestock expertise in a pet specialty retailer’s freshwater fish department is key to ensuring that customers leave armed with the right assortment of fish and the knowledge necessary to house them successfully.

Evaluating the Aquatics Department

Pet specialty retailers need to consider a number of factors, including their livestock assortment and the quality of their employees, when assessing their aquatics department.

Pumping Up Sales

Understanding the ins and outs of the pumps and filters category is a great way for retailers to boost sales and help customers make the most appropriate purchasing decisions.

Next-Generation Aquatics

The team behind Central Pet Aquatics’ Aqueon brand discusses innovation and nurturing aquatics.

The Bright Side of Sales

Lighting can be a tricky component of aquarium keeping to get right, but well-informed retailers can make this department of their aquatics section really shine.

The Case for Invertebrates

Invertebrates are often sought solely for their ability to clean up a tank, but there is much to be gained from giving them the care and attention they deserve.

The Perfect Packaged Diet

With the proliferation of packaged fish diets on the market these days, hobbyists are turning to retailers for help in finding the most ideal products for their fish.

Improving the View

Most aquarium décor purchases are dictated by personal aesthetic preferences, but retailers can provide valuable insight into the most appropriate way to decorate a tank.

A Fresh Approach

Selling live and frozen food presents an array of challenges, but pet specialty stores have much to gain from offering a comprehensive assortment of these options.

Nano Tanks, Mega Sales

With a little bit of ingenuity and creativity, pet specialty retailers can generate big sales with small tanks.

Down and Dirty with Substrates

Customers often underestimate the importance of substrate, but it plays a critical role in keeping healthy fish and a thriving aquarium.

A Spot-On Approach

The Wet Spot Tropical Fish in Portland, Ore., earned its status as an award-winning live animal retailer by focusing on unusual freshwater tropical fish and aiding the success of its loyal customer base of aquarium hobbyists.
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