Pure and Natural Pet Wins 2019 International Lux Award
Pure and Natural Pet received its second international LUX Award.
The European LUX Award is from specialty lifestyle magazine LUX Life, that showcases the best-of-the-best luxury products in a variety of categories from beauty, hospitality, fashion, lifestyle and pet. Lux features some of the world's most internationally renowned brands and boasts a circulation of 238,000 spanning over 170 countries.
The award is for corporations in fast emerging markets that are at the forefront of cutting-edge technology and drive sales by inspiring their customers and building brand loyalty.
"We launched a lot of new functional grooming products in 2019 with a focus on organic and natural ingredients,” said Beth Sommers, Pure and Natural Pet president & chief merchandising officer. “We're honored to be recognized internationally as a leader in the USA and receive a LUX Award for our entire brand as we've significantly grown internationally this year. This is a great way to start 2020."