Redbarn Pet Products Launches New Website
Redbarn Pet Products unveiled its new website, focusing on treat safety, pet nutrition tips and quality assurance practices.
Product pages highlight the health benefits and chew levels, the latter being essential to dogs safely consuming chews. A new "product picker" helps find treats by first identifying their health needs and chew level, then flavor preferences. The site is also equipped with easy-to-use resources like "decoding the label," an ingredients dictionary and an educational blog.
Beyond education, the website gives pet parents a behind-the-scenes look into the company's values and manufacturing practices.
"Our top manufacturing priorities are pet safety and product quality and we felt it was time for our website to match those same priorities," said Jeff Baikie, co-founder of Redbarn. "While it showcases our product assortment in a modern, user-friendly manner, we ultimately designed it with a focus on pet parent education."