TOP's Parrot Food Celebrates 15th Anniversary
TOP’s Parrot Food is celebrating its 15th anniversary since it introduced its cold-pressed, all-natural parrot pellets to the pet industry. The company is marking the milestone with an internal celebration and several major changes this year.
“From Day 1, our mission has been to offer parrot owners healthy foods that can be incorporated into their birds' feeding routines,” said Gary Rubin, chief marketing officer. “Now, 15 years later, the TOP's brand is available across the United States and on four continents. We're proud of our past and excited for what the next few years have in store.”
So far in 2018, the company has introduced a new brand identity, an updated online presence, social media avenues to reach its direct customer base, a line of Birdie Bread mixes and several new Tesoro Treat flavors.
The company is best known for manufacturing its locally sourced, proprietary parrot pellets that are made with all natural ingredients and no added fillers, artificial flavors or colors. A line of seed mixes for large and small birds completes the product lineup. The brand is offered nationwide and the company has nearly doubled the number of relationships it has with pet retailers and distributors this year.