Wag N’ Wash Recognized for Supporting Veterans



The International Franchise Association (IFA) awarded Wag N’ Wash Natural Pet Food & Grooming with the silver award in its “Support Our Veterans” category during its annual Franchising Gives Back ceremony. It was in recognition for the brand’s 2018 Round Up for Freedom Service Dogs campaign. 


In July 2018, Wag N’ Wash announced a partnership with nonprofit Freedom Service Dogs as part of a fundraising campaign, Round Up for Freedom Service Dogs. The campaign aimed to raise money to help veterans regain their independence by obtaining the assistance they need from a service animal, free of cost. Over the course of a month, all 18 Wag N’ Wash locations raised more than $7,000 for the cause with an additional $5,000 matched donation from Wag N’ Wash. 


“One of the values of Wag N’ Wash is ‘We Serve,’” said Rob Flanagan, president of Wag N’ Wash Natural Pet Food & Grooming. “Freedom Service Dogs is an incredible organization that perfectly aligns with this value by unleashing the potential of dogs by transforming them into custom trained, life-changing assistance dogs for our veterans.  It is an honor that that IFA recognized our corporate and franchise teams for the hard work they put into raising money for this cause.”  


Each year the IFA hosts an awards ceremony to recognize the leaders giving back to move communities forward and inspiring their peers in the franchisee community to do the same. The “Support Our Veterans” award recognizes a company whose charitable or community support program has gone above and beyond to help men and women who have served the U.S. military, and positively impacted their local community along the way. For each winner, the IFA makes a donation of $1,000 for silver award winners and $5,000 for gold award winners to the nonprofit the charitable program was in support of. 


In celebration of Veteran’s Day on Nov. 11, Wag N’ Wash will roll out its second annual Round Up for Freedom Service Dogs campaign. Throughout the month of November, all Wag N’ Wash locations will be asking customers to donate during check out. The money raised will go directly to Freedom Service Dogs.


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