Wind Point Partners Announces Formation of Pestell Nutrition and Targeted PetCare



Pestell Nutrition (PN) and Targeted PetCare (TPC) will now operate as two independent businesses, having previously operated under parent company Pestell Group, a business acquired by Wind Point Partners in June 2018.

PN is a leading distributor of nutritional additives and ingredients for the animal nutrition and pet food industries across Canada and the U.S. Since June 2018, PN has completed the acquisitions of Pro-Ag Products (Pro-Ag), Verus Animal Nutrition (Verus) and Premier Ag Resources (PAR). Pro-Ag is a distributor of feed ingredients, feed additives and animal health products. Verus provides performance animal nutrition products supported by in-house technical expertise. And PAR operates as a value-added distributor of specialty pet food ingredients and feed additives across Canada and the U.S.

TPC is a full-line manufacturer of animal litter and bedding products, and a co-manufacturer of dental pet treats. Since June 2018, TPC has completed the acquisitions of BPV Environmental (BPV), Targeted Pet Treats (TPT) and VersaPet. BPV is a leading manufacturer of alternative, paper-based animal litter, small animal bedding, and lawn and garden products. TPT is a leading co-manufacturer of dental treats and long-lasting chews for pets. And both Pestell Pet Products (PET) and VersaPet are manufacturers of private label and branded cat litter products.

“Over the past year, the evolution of PN and TPC has been substantial,” said Paul Peterson, Wind Point managing director. “A central part of our original thesis was to thoughtfully separate Pestell Group into two portfolio companies, and robust M&A activity at both businesses has accelerated that opportunity.” 

Wind Point closed on the original Pestell Group transaction in June 2018, acquiring the business from serial entrepreneur Don Pestell who founded the business in 1972. Upon Wind Point’s original acquisition, Pestell was comprised of two business units, Pestell Minerals & Ingredients and Pestell Pet Products, with both operating via one location in New Hamburg, Ontario.


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