Wondercide Launches Reformulated Flea and Tick Control
Wondercide has released its improved and reformulated line of Flea & Tick Control for Pets and Home.
The formula still uses cedar to fight fleas, ticks and mosquitos, with fresh cedar, lemongrass and rosemary scent options. The addition of a green, circular bottleneck hang tag signifying the new formula with improved scents will help retailers and consumers distinguish the new product line from the old.
Additionally, the company is infusing more transparency into its brand with a new ingredients page on its website, which shares where each ingredient comes from and why each one is in the product.
"During R&D, a third-party lab analyzed leading competitor products in the category, and we were surprised to find no other brand is doing this,” said Stephanie Boone, founder and CEO of Wondercide. “With Wondercide’s new and improved formulation, you can trust that what is in the bottle is on the label. But, we didn't stop there. All ingredients are of the purest quality, human-grade, and 100% naturally derived from seeds, fruits, veggies, herbs, and trees. That is what I want for my family, and we are committed to doing that for yours."