Woofie’s Signs Deal for Third Franchise Location



Woofie’s signed a development deal for its third franchisee-owned location, which will service the South Riding and Aldie, Va. areas.


The new Woofie’s location, anticipated to open late-October, will be owned and operated by first-time franchisee couple Teferi Dejene and Sebaot Gebre. The couple have been married for 16 years and both grew up with pets.


Coming from the telecommunication and bio-tech fields, Dejene and Gebre will be transitioning out of the corporate world and into a business that can involve the whole family.


Founded in 2004, Woofie’s offers personalized pet sitting and dog-walking services which include consultations with a member of the management team, in-home overnight care and Bed & Biscuit overnight care. The company’s mobile pet spa provides one-on-one, cage-free grooming services such as: breed-specific haircuts, nail trims, hydrosurge baths and specialized de-matting and de-shedding treatments. 


“Being longtime Woofie’s clients and animal lovers, Teferi and Sebaot are a great addition to the Woofie’s network of franchisees,” said Amy Reed, Woofie’s co-founder. “I have no doubt that they’ll be able to provide the South Riding and Aldie communities with the exemplary pet care our customers have grown to love.”


The pet care service franchise also values community involvement. Once a year, Woofie’s hosts a “Paws & Claws” fundraising event where it partners with a local pet photographer to take photos with Santa, while all proceeds are donated to a local animal shelter. The company also collects unused pet items from clients for Friends of Homeless Animals (FOHA), on a quarterly basis, and sponsors a dog each year to provide a year’s worth of food and supplies.


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