The moment a dog’s head peaks out of a rolled down window with their tongue hanging out and the wind blowing through their fur seems to be pure bliss. However, that seemingly joyful moment can quickly become dangerous for pets and their owners. According to a new study, having pets in the car is distracting and increases the risk to crash—especially for drivers over 70 years old.
The study, conducted by researchers at the University of Alabama-Birmingham, noted that 83 percent of participants agreed it was unsafe to have pets in cars unrestrained, but only 16 percent of pet owners attempted to use any kind of pet safety restraint in their vehicle.
That’s a staggering number considering the plethora of products on the market intended to make travel safer for pets and their owners. In fact, in the May issue of Pet Business, we gathered a sampling of such products that make travel easier for on-the-go pet parents. Pet specialty retailers can take the opportunity to educate customers about the importance of safe car travel.
As summer nears, dogs are more likely to join their owners on trips to the beach, camp outings or an extensive road trip. The season lends itself as an opportunity for pet specialty retailers to educate customers about the importance of safe car travel—it could save lives.
Read more on travel and summer safety from Pet Business: