Prince Corp. Expands Fall Booking Show Floor


Prince Corporation's Fall Booking Show, which will be held Sept. 8-9 in Wisconsin Dells, Wis., will feature an expanded show floor and over 300 vendors with products in lawn and garden, pet, wild bird and agriculture supply industries. 


The Prince Corporation will distribute a Visual Merchandising Guide at the show that drives focus on market trends in the retail industry. "This encourages independent retailers to take a look at their current departments and figure out what 'buying categories' are missing, along with how to create a must-see spot in their store," said Becky Krause, pet and wild bird division manager at Prince Corporation. "Further, it makes buying decisions easier by presenting these present displays with top selling products. 


"We not only focus on great deals offered at our show, but like to help provide the tools to be visually effective, as well as profitable, in the upcoming seasons." 


The event will be held at the Kalahari Resort and Center in Wisconsin Dells.