Freshpet is hosting its Freshpet Fridge Challenge in honor of National Pet Obesity Month in October. The challenge asks pet parents to consider life without the refrigerator, with the aim of raising awareness about the importance of feeding pets fresh food.
The company is asking pet owners to share "why [they] couldn't live without the refrigerator" in 50 words or less, along with a photo of a pet in front of the fridge. Pet owners can enter the Freshpet Fridge Challenge through Freshpet's website through Oct. 21.
"I go to the fridge to grab fresh, healthy foods every day for myself and for my family. I can’t imagine life without it, and now, I’m sure my pets can’t either," said Scott Morris, co-founder and president of Freshpet. "The Freshpet Fridge Challenge will educate pet owners about the importance of giving pets the same all natural food we eat and remind pet parents that fresh food does need refrigeration.”
The grand prize winner will receive a Freshpet refrigerator and a year supply of Freshpet food. Two winners will receive a $500 gift card to their favorite fresh food store, and five winners will receive a $100 gift care to their favorite fresh food store.