eTailPet Shares Initiative To Unite Independent Pet Retailers and Vendors
eTailPet joined forces with industry vendors to support independent pet retailers.
The new Vendor Program provides eTailPet retailers with an avenue to connect with vendors for marketing collateral and ongoing promotional materials and opportunities. Vendors will enhance catalog offering and accuracy, allowing retailers to offer more products online.
Vendors will be able to connect with retailers who are in front of their end users. They can gain insight into aggregate buying habits and improve the overall offering to pet parents.
“We are always looking for ways to support our eTailers,” said Berenice Giannini, founder of eTailPet. “This pandemic has upended communities and our families. The overwhelming and generous initiative on the part of our vendor community will help neighborhood pet adapt and succeed in this rapidly changing environment.”