New Products

Product

Dogs >

goDog Just For Me toys

Quaker Pet Group

www.quakerpet.com

goDog Just For Me toys, from Quaker Pet Group, are smaller versions of goDog’s best-selling plush characters, including T-Rex, Furballz, Platties, Flying Pigs, Raccoons and Squirrels. The toys, made specifically for smaller breeds, come with Quaker Pet Group’s proprietary Chew Guard Technology, manufactured with a durable mesh lining and double-stitched seams built for tough play.

Product

Fish >

Nuvo Fusion Mirco Aquariums

Innovative Marine

www.innovative-marine.com

Innovative Marine has unveiled its Nuvo Fusion Mirco 30L and Nuvo Fusion 40 aquariums. Both feature Innovative Marine’s European style rimless glass enclosure that sits atop a custom HDF (high eensity fiberboard) stand to create a focal point wherever it’s placed. The elegant, luxury aquariums come complete with the necessary filtration and water flow required for a healthy ecosystem. All Nuvo Micro 30L and 40 aquariums include Ultra Thick 8mm high clarity glass, aluminum framed mesh screen lid and clips, leveling rubber mat, acrylic filter wall with/ dual overflows, two media baskets, mechanical sponges, activated carbon sponges, phosphate sponges, two

Product

Dogs >

Designer Chill Pads

P.L.A.Y. (Pet Lifestyle And You)

www.petplay.com

Designer Chill Pads, from P.L.A.Y. (Pet Lifestyle And You) (petplay.com), are a fashionable take on the company’s Original Chill Pads. The light and durable mats provide a comfortable zone for pets to lounge while visiting an office, traveling or snoozing around the house. Designer Chill Pads are filled with P.L.A.Y.’s signature soft PlanetFill and sewn with even-basting double stitching for extra durability. Each pad is dual-layered with a soft velvet top layer and hazelnut-colored faux suede bottom, making it easy to mix and match anywhere. They are designed to be 100-percent machine washable and dryable, and more dirt-resistant than most

Product

Fish >

Submersible Filters with Ultra Violet (UV) Bulbs

Aquatop

www.aquatop.com

Aquatop has introduced submersible filters with Ultra Violet (UV) bulbs. Both the SP5-UV and SP7-UV combine the convenience of internal filtration with the power of UV. It is designed to help control green, cloudy water and free-floating microorganisms, and both models include reusable sponge filters. The SP5-UV has a 5W germicidal grade UV bulb, and the SP7-UV has a 7W bulb. Both have an adjustable flow rate (72-126 GPH) and a directional return nozzle. The filters do not require special plumbing, and both are ideal for fresh water and marine aquariums.

Product

Dogs >

ThunderShirt Camo Polo

ThunderWorks

www.thunderworks.com

The ThunderShirt Camo Polo, from ThunderWorks, features a traditional green camouflage design with orange trim. The Camo Polo has a convenient fragrance-absorbing patch near the neck, which was designed to use in conjunction with the company’s ThunderSpray. ThunderSpray calms and comforts pets by mimicking a mother’s natural pheromones, and it has soothing lavender and chamomile fragrances. The Camo Polo relaxes anxiety-ridden dogs by applying a gentle, constant pressure to the torso.

Product

Dogs >

The Riverside Drive Hidden Harness Raincoat

Central Park Pups

www.centralparkpups.com

Central Park Pups has introduced The Riverside Drive Hidden Harness Raincoat, a dog coat with a built-in fully adjustable step-in harness. The three-in-one harness, collar and coat combo makes it easier for pet owners to outfit their dog in one easy step. It is the perfect combination of safety and style. The coat incorporates features, such as reflective trim to keep dogs extra safe at night, real pockets and a detachable hood so it can be worn two ways. The Riverside Drive Hidden Harness Raincoat comes in two shiny waterproof-vinyl colors: Yellow Taxi Sprinkle and Gypsy Black Sparkle. The coat

Product

Dogs >

Knuckle Lights

Knuckle Lights

www.knucklelights.com

Knuckle Lights are an alternative to bulky headlamps or carrying a flashlight when walking a dog in the dark or low-light situations. Knuckle Lights strap comfortably across the hands in a position to light a path and be seen by traffic. The lights are easy to use with a leash and make cleaning up after a dog easier. The lights are designed with an easy-access electronic power button, soft edging and an adjustable silicone strap. Knuckle Lights are offered in five colors: black, blue, silver, pink and yellow. A set includes two units, each with multiple lighting options (high, low

Product

Dogs >

Pegetables Nature’s Dog Chews

Indigenous Pet Products

www.indigenouspet.com

Pegetables Nature’s Dog Chews, from Indigenous Pet Products, are designed to help clean teeth, leaving dogs with fresh breath. The product is scientifically formulated to be safe and highly digestible for dogs of all sizes. The chews are made with vegetables, including sweet potatoes, peas and carrots. They are wheat, corn, grain and gluten free. The chew’s original formula was from the Pegetables brand, which was recently acquired by Indigenous Pet Products.

Product

Dogs >

Clean & Green Combo Pack

Kanberra Gel

www.kanberragel.com

Kanberra Gel has introduced the Clean & Green Combo Pack. The pack features a 2-oz. jar of Kanberra Gel and a 2-oz. Kanberra Spray. Both the gel and spray take the antiseptic and antifungal properties of tea tree oil (TTO) airborne to attack and degrade mold, fungus and bacteria to purify air. The spray can also be used for surface cleaning, while the Kanberra Gel’s container can be placed wherever needed and remains effective for up to 90 days. The Clean & Green Combo Pack is made in the USA.

Product

Dogs >

Build A Bone Red Dotty Ring and Blue Sprocket

PetSafe

www.petsafe.net

PetSafe has added the Red Dotty Ring (pictured) and Blue Sprocket to its Build a Bone display. Pet owners can use any combination of shapes and add rawhide rings to create a unique toy that will keep dogs entertained for hours of playtime.

Product

Dogs >

Skulls and Roses Designer Lounge Bed

P.L.A.Y. (Pet Lifestyle And You)

www.petplay.com

P.L.A.Y.’s Skulls and Roses designer lounge bed features a skull, rose and baby’s breath design. The bed’s elevated sides are the ideal resting place for a dog’s head and create ultimate comfort. Removable covers and inserts that are both machine washable and dryable make the bed easy to clean.

Product

Small Animals >

Vita Prima Wigglers and Berries Trail Mix Treat for Hedgehogs

Vitakraft Sunseed

www.vitakraftsunseed.com

Vitakraft Sunseed has debuted the Vita Prima Wigglers and Berries Trail Mix Treat for Hedgehogs. The treat is high in protein and contains hedgehog favorites like mealworms, celery and strawberries. “Hedgehogs love mealworms,” said Brent Weinmann, CEO and president of Vitakraft Sunseed. “They are also naturally foraging animals. Our Vita Prima Wigglers and Berries Trail Mix Treat combine both.” The treats come in a 2.5 oz. bag.

Product

Dogs >

Ruff N’ Tuff Diamond Plate Bowls

Loving Pets Products

www.lovingpetsproducts.com

Loving Pet Products has introduced its Ruff N’ Tuff Diamond Plate Bowls. The bowls have sidewalls that are stamped with a signature diamond-plate design to give the bowls a rugged look. The heavy, weighted bowls have a full rubber bottom to prevent sliding and skidding, resulting in reduced noise and spills. Diamond Plate Bowls come in five sizes.

Product

Small Animals >

Pigloo Hideout

Ware Manufacturing

www.waremfginc.com

The Pigloo hideout, from Ware Manufacturing, is a comfortable hideout for guinea pigs seeking shelter and refuge. The unbreakable plastic design has a sanitary surface that resists stains and odors. The translucent colors allow owners to view their pets even while they are hiding. Pigloos also feature rooftop ventilation for pets’ health and safety. The rounded design has no sharp edges, making it ideal for pet’s comfort. Pigloo hideouts are color-coordinated to the Ware Pig Pen homes and are the perfect add on accessory to this cage. Pigloos come in two sizes to fit any size guinea pig and home.

Product

Dogs >

Travel Mat

Dog Gone Smart

www.doggonesmartpetproducts.com

Dog Gone Smart’s Travel Mat offers comfort for pets indoors or out. It features Repelz-It Nanoprotection that keeps the mat clean and eliminates the need for washing while traveling. Its tough, tetron base is water resistant. The Travel Mat rolls up for easy transport/packing, and it has a convenient zipper pocket that holds necessities. It comes in six sizes and five colors.

Product

Dogs >

Perfect Pace Feeding Tray

Petstages

www.petstages.com

Petstages has introduced its Perfect Pace Feeding Tray. The patented tray utilizes a single-layer feeding style that slows a dog’s feeding pace. Flat feeding requires dogs to consume food in smaller bites. The non-skid, dishwasher-safe tray is made of durable, food-grade material. It comes in 2- and 4-cup sizes.

Product

Cats >

Grappler Teaser

Kong

www.kongcompany.com

Kong’s Grappler Teaser stimulates multiple cat instincts by including Kong Premium North American Catnip, an enticing crinkle sound and brightly colored feathers. It’s available in three colors: pink, blue and purple.

Product

Dogs >

Halcyon

The Honest Kitchen

www.thehonestkitchen.com

The Honest Kitchen has added the Halcyon recipe to its product lineup. The recipe is made with dehydrated duck and grains, including organic buckwheat and chia seeds. The recipe also incorporates organic oats, coconut, peas, bananas and parsley. The Honest Kitchen sources its cage-free duck from Midwest farms, including Maple Leaf Farms and Mary’s Farms. The recipe is easy to serve: pet owners just add water and wait three minutes before serving. Halcyon comes in two sizes: a 4-lb. box, which yields 16 lbs. of food, and a 10-lb. box, which yields 40 lbs.

Product

Cats >

Catit Eco Pan

Rolf C. Hagen USA Corp.

www.hagen.com

The Rolf C. Hagen (USA) Corp. has introduced the Catit Eco Pan. The thin, lightweight litter pan fits inside litter boxes, cages and carriers. Made of baking soda and sugar cane, the pan eliminates odors for up to four weeks. The pan is eco-friendly and safe for landfills, and it can be thrown out.

Product

Dogs >

Puller

The Collar Company

www.puller.com

The Collar Company’s Puller provides the necessary workout for all of a dog’s muscle groups with three simple exercises in 20 minutes. The lightweight rings give dog owners the opportunity to engage with a dog for a long time without becoming tired. The Puller is made from a material that is safe for teeth and gums. Its ability to float allows pet owners to play with their pets not only on land, but in the water as well, to make a training session with a dog more varied.

Product

Dogs >

Urban Plush Lounge Bed

P.L.A.Y. (Pet Lifestyle And You)

www.petplay.com

P.L.A.Y.'s Urban Plush Lounge Bed is made from ultra-soft velvet material that offers a combination of posh design and lasting comfort. The bed has elevated sides that are ideal for dog's to its head on. Removable covers and inserts that are both machine washable and dribble made the bed easy to clean. It is filled with P.L.A.Y.'s signature soft PlanetFill and is available in two colors.

Product

Cats >

Feline Hydrogel Wound & Skin Care

Innovacyn

www.innovacyn.com

Innovacyn has added the Feline Hydrogel Wound & Skin Care spray to its Vetericyn line. The immediate-acting, one-step product is non-toxic, and steroid- and antibiotic-free. It can be used to clean wounds, and manage cuts, minor burns, scratches, hot spots and skin irritations. It does not contain alcohol or tea-tree oils. The non-irritating spray is safe if licked or ingested, and it can be used around cat’s eyes, ears, mouth or nose.

Product

Dogs >

Wuv You Treats

Jones Natural Chews

www.jonesnaturalchews.com

Wuv You Treats, from Jones Natural Chews Co., come with two styles of treats in a reusable container. The canister features 2 oz. (approximately six pieces) of Big Paw Jerky and 2.5 oz. (approximately six pieces) of Tender Taffy Soft Chicken Blend. The treats are great for dogs of all sizes. The treats do not have artificial ingredients and are grown and made in the USA.

Product

Cats >

Eco Catty Pillar

Honest Pet Products

www.honestpetproducts.com

Honest Pet Products has introduced its Eco Catty Pillar, a sustainable, earth-friendly toy that cats can bat and chase as it rolls. It’s made of organic, felted wool, and it is held together with natural hemp. The natural lanolin aroma is appealing to cats, and the Eco Catty Pillar can be hand washed. The wool components are handmade by rural Nepal women supporting their impoverished families, and $1.50 from each Pillar purchased goes directly to Nepal families in need. Adults with disabilities assemble the toys in Green Bay, Wis.

Product

Dogs >

Chuckit! Floppy Tug

Petmate

www.petmate.com

Petmate has added the Floppy Tug to its Chuckit! branded line of toys. Its coiled-spring shape expands and contracts when tugged. The durable rubber chew and tug toy comes in two sizes: large and small. The Floppy Tug is available in two color combinations: light blue and green.

Product

Dogs >

ToughRageous Toys

PetRageous Designs

www.petrageousdesigns.com

PetRageous Designs has debuted its ToughRageous toys. The three-piece throw toy collection features a swirl-shaped toy, boomerang and bone-shaped toy. Each toy is made of rugged nylon and stitched with twill at the seams for durability. The toys’ lime-green color and sewn-in reflective material make them easy to find in the house or yard.

Product

Grooming >

RealTree Xtra Green Trim’N Go

Andis Company

www.andis.com

Andis has added the RealTree Xtra Green camo print to its Trim’N Go line of battery-operated trimmers. The trimmer is designed for light grooming and touch-ups. Compact and ergonomically shaped to comfortably fit in the palm of the hand, it can be used it to keep faces and paws neat and trimmed or to remove small burrs and tangles. The cordless feature makes it convenient for hard-to-reach spots, and the compact size keeps it out of sight of skittish animals. The trimmer is also available in black and silver.

Product

Dogs >

Deli Slices

Dogswell

www.dogswell.com

Dogswell’s Deli Slices are bite-sized rounds of thinly sliced premium meat. The protein-rich treats are made with 93-percent animal protein that is 100-percent USA sourced. Deli Slices are soft and easy to tear, making them a good fit for dogs of all sizes. The natural treats have added vitamins and supplements for functional benefits. The treats come in Dogswell’s functional formulas: Happy Hips, which helps maintain healthy joints; and Vitality, which helps maintain eye, skin and coat health. Deli Slices are available in chicken and beef flavors. The treats do not contain grains, corn, wheat, soy, gluten or animal by-products.

Product

Grooming >

Madra Mór Canine Mud Treatment Gallon Sizes

Madra Mór

www.madramormud.com

Madra Mór has added gallon sizes to its Madra Mór Canine Mud Treatment line. The treatments supply vital nutrients, hydrating omega oils and soothing aloe vera to cleanse, protect and rejuvenate a dogs’ skin. Formulated for professionals, the gallon-sized thicker blends are available in four formulas: Fortifying Mud, Mobility Mud, Shed Safely Mud and Soothing Mud.

Product

Dogs >

Comfort Leash

Bergan

www.bergandirectdelivery.com

Bergan has expanded its EZ Steps Leash offerings to include the Comfort Leash. The leash’s Easy Pull Technology, which is exclusive to EZ Steps, helps absorb shock and can ease strain from a pulling or tugging pet. Easy Pull Technology also promotes lasting durability. The EZ Steps Comfort Leash comes in four colors: black, pink, blue and purple. Leashes are available in small and large sizes to accommodate most dogs.

Product

Dogs >

Stretch Fleece

Gold Paw Series

www.goldpawseries.com

Gold Paw Series has added two colors to its Stretch Fleece offerings. The company’s classic Stretch Fleece is now available in Ocean Blue (pictured) and Sunflower Yellow. It’s made with recycled polyester and seven-percent spandex, providing a snug and comfy fit for dogs of any shape, size or breed. It is machine washable.

Product

Cats >

Cat Litter Mat

Dog Gone Smart

www.doggonesmartpetproducts.com

The Cat Litter Mat, from Dog Gone Smart, solves the problem of messy litter scatter. Using the wicking power of microfiber strands, the mat pulls excess litter off the cat’s feet and traps it, keeping floors clean and dry. It fits nicely under standard litter boxes and features a non-skid backing to keep it in place. Cats love the soft, microfiber material, making it a perfect resting spot. Shaking the litter out can clean the mat, and it is machine washable. It comes in one size (26 in. by 35 in.) and two colors: Khaki and Brown, with a mouse-print

Product

Dogs >

Amazing Treat Machine

Ethical Products

www.ethicalpet.com

The Amazing Treat Machine, from Ethical Products, is a game of fetch and reward. The easy-to-assemble treat game offers exercise and mind stimulation. The dog drops the tennis ball in, and rewarding treats come out. It safely launches the ball 15 ft. or more. The Amazing Treat Machine is made in the USA.

Product

Cats >

invironment Nature Track

Petstages

www.petstages.com

The invironment Nature Track, from Petstages, combines chasing fun with a touch of nature. The large track combines a clear top—so cats won’t lose track of the ball—with faux grass for scratching, preening and resting. The track includes a double-action spin ball that has added movement to attract a cat’s interest. It provides active, chasing fun that ensures cats are safe inside while playing like an outdoor cat.

Product

Dogs >

Coachies Training Treats

The Company of Animals

www.companyofanimals.us

The Company of Animals has debuted its Coachies Training Treats. Boasting only one calorie per serving, the treats are 100-percent grain- and sugar-free. Each oven-baked morsel is made with high-quality natural ingredients, and the treats do not contain artificial flavors or colors. Coachies Training Treats are available in Turkey and Lamb varieties in 6- and 16-oz. re-sealable stand-up bags.

Product

Dogs >

Voyager Comfort Carrier

Bergan

www.bergandirectdelivery.com

Voyager Comfort Carrier, from Bergan, combines the company’s popular Comfort Carrier features with new consumer-requested features, such as redefined pockets, locking zippers and an easy top-loading entry (in the large size only). The Voyager is made with durable material, reinforced seams and supportive carrying straps. Each carrier comes with poop bags preloaded, as well as a pet ID tag for listing important contact information while traveling. The carrier can be used for both cats and dogs, and comes in two sizes: small and large. The Voyager is available in Air Blue, Black, Purple and Bright Blue.

Product

Herptiles >

Repti Rapids LED Waterfalls

Zoo Med

www.zoomed.com

Zoo Med’s Repti Rapids LED Waterfalls are natural-looking waterfalls that light up a terrarium. The moving water features can benefit animals by stimulating natural drinking behaviors in many species, and increasing and maintaining humidity for tropical terrariums. The waterproof LEDs light up the waterfall day or night. The waterfalls are equipped with two power cords, allowing for independent control of LEDs and the waterfall pump. Repti Rapids come in five sizes and styles: Small Rock, Small Wood, Medium Rock, Medium Wood and Large Rock.

Product

Dogs >

Bow Wow Boo Bucket

Jones Natural Chews

www.jonesnaturalchews.com

The Bow Wow Boo Bucket, from Jones Natural Chews, is a Halloween-themed bucket with treats for canines. It includes nine items: one 6-in. windee (beef trachea), one beef kneecap, one beef hoof, two lambly links (3-4 in.), one 5-in. K9 bacon roll, one other ear (pork chin) and two woofers. All Jones Natural Chews products are 100-percent grown and made in the USA. The treats are naturally baked with no artificial ingredients and are suitable for dogs of all sizes.

Product

Herptiles >

Jungle Green LED Lights

WhitePython

www.whitepython.com

WhitePython has introduced Jungle Green LED Lights. The low-wattage lights are designed to replicate natural sunlight after being filtered through the green leaves of a jungle canopy. The LED modular systems can be installed quickly. With its simple magnetic-tape fixing, users can position the lights in the desired area without the need for screws or fixings. Additionally, with its auxiliary fittings, there is no need for unwiring plugs to poke the leads through the back of the terrarium. The lights do not emit UVA or UVB.

Product

Dogs >

Wag’n’Load

Wag’n’Load

www.wagnload.com

Wag’n’Load offers a convenient, discreet and sanitary way for pet owners to carry pet waste on walks. The accessory is designed to safely contain dog waste, but it offers more convenience. It can be used to carry treats, training supplies, wallets, keys and more. It attaches to all types of leashes, including retractable leashes or no leash at all. With Wag’n’Load, dog owners can use their own bags or bag dispenser. It also provides an external pocket for an inverted 2-oz. bottle of hand sanitizer. It’s made of washable vinyl-backed nylon, and it comes in three sizes and colors.

Product

Dogs >

Metropolitan Tote

Sherpa

www.sherpapet.com

Sherpa’s Metropolitan Tote blends urban style and on-the-go functionality. It features fashionable elements of matte gold trim and a Sherpa medallion. It is designed with a comfortable shoulder strap, and it comes in navy blue and black.

Product

Cats >

Glide ‘n Seek

KONG

www.kongcompany.com

Kong’s Glide ‘n Seek is designed to stimulate feline minds and bodies. The toy’s interior feathers dance around unpredictably, stimulating the cat's instinct to chase and capture them. Since the feathers are housed inside the toy and move continuously, they hold a cat’s attention. The feather attachments are made to stay within the play area, so they can’t get lost under couches, behind desks or other kitty hiding places. The game doesn’t end until pet parents turn it off. The Glide ‘n Seek comes with two AA batteries to bring its magnetic levitation technology to life. Its size offers ample

Product

Dogs >

Couch Defender

Couch Defender

www.couchdefender.com

Couch Defender has introduced its two debut products: the Couch Defender and the Chair Defender. Both help pet owners keep dogs off the couch and/or chair. The Couch Defender’s design is similar to a fence for a couch: a pet sees it and is deterred by its presence. It is completely passive and does not shock, scare or discomfort a pet. It is lightweight, easy to use and collapses for easy storage. The Chair Defender works the same way but is for smaller areas like recliners.

Product

Cats >

Canned Grain-Free Cat Dinners & Entrées

Spring Naturals

www.springnaturals.com

Spring Naturals has debuted its canned grain-free dinners and entrées. The canned meals come in either 3-oz. minced entrées or 5.5-oz. paté dinners. The gravy-rich minced entrees are easy to digest, while the paté dinners provide a moisture-dense, highly palatable, balanced meal. Each provides complete nutrition made with poultry or fish as the first ingredient, as well as eggs and whole chickpeas. The cans are formulated without starchy, high-glycemic ingredients, such as corn, wheat, soy, tapioca, potato starch or rice. They do not have artificial preservatives, colors or flavors. They come in 14 varieties and are made in the USA.

Product

Dogs >

Snack line

Vital Essentials

www.vitalessentialsraw.com

The Snack line, from Vital Essentials, offers freeze-dried, nutritious treats for dogs. Selections include: wild-caught Alaskan Sockeye Salmon Skins, Turkey Necks from poultry raised in the Midwest and Beef Tendons from pasture-fed Midwest cattle.

Product

Dogs >

Bella Mats

Loving Pets

www.lovingpetsproducts.com

Loving Pets has introduced its bone-shaped Bella Mats. The mats have raised edges for maximum spill capacity, a slip-resistant surface and anti-skid feet to keep the mat in place. The mats are non-toxic and BPA-free. Bella Mats come in two sizes and two colors: black and tan.

Product

Grooming >

ProClip Detachable Blade Clippers

Andis Company

www.andis.com

Andis Company has added five colors to its ProClip UltraEdge Super 2-Speed Detachable Blade Clipper and ProClip Excel 5-Speed Detachable Blade Clipper offerings. The clippers are now available in Plum Purple, Powder Pink, Indigo Blue, Spring Green and Sparkling Silver. The ProClip UltraEdge Super 2-Speed Clipper and the ProClip Excel 5-Speed Clipper fit all UltraEdge blades, cooler running CeramicEdge blades and finishing ShowEdge blades.

Product

Dogs >

Healthy Portion Pet Bowl

Petstages

www.petstages.com

Petstages has introduced its Healthy Portion Pet Bowl. The bowl controls portions to keep dogs fit and healthy. The bowl has clearly marked portions, so dog owners feed the right amount each and every meal. It has easy-to-read portion markings for accurate feeding, and it comes in 2- and 4-cup sizes. It’s made of durable, food-grade material and is non-skid and dishwasher safe.

Product

Grooming >

Pawdicure Polish Pen Blister Pack

Warren London

www.warrenlondon.com

Warren London has introduced its Pawdicure Polish Pen Blister Pack. The Blister Packs come with two nail-polish pens in two colors of a retailer’s choice. Polish Pens are great for nail art. The pens are non-toxic, water-based and dry in less than 40 seconds. Warren London’s Polish Pens are available in 13 colors: red, pink, purple, blue, white, yellow, black, silver, gold, neon pink, neon purple, neon green and neon orange.

Product

Dogs >

Sliders

Dogswell

www.dogswell.com

Dogswell has added Sliders to its Happy Hips and Vitality lines. The treats are made with 93 percent animal protein and 100-percent USA-sourced high-quality meat or poultry. Sliders are easy to tear and are perfect for dogs of all sizes. The treats are natural and boosted with added vitamins and supplements for functional benefits. Happy Hips helps maintain healthy joints, while Vitality helps maintain eye, skin and coat health. Sliders do not have any grains, corn, wheat, soy, gluten or animal by-products. The treats come in chicken and beef flavors.

Product

Dogs >

Instinct Raw Turkey

Nature’s Variety

www.naturesvariety.com

Nature’s Variety has added the Raw Turkey formula to its Instinct Raw line. The formula is complete and balanced for all life stages, uses all-natural ingredients and does not include any grains or gluten. It is available in 4 lb packages of bites and 6 lb. packages of patties. The formula comes in the Instinct brand’s redesigned packaging. Intended to help pet parents more clearly understand the nutritional details of each formula, the new design visually links the Instinct Raw products with the brand’s kibble and can options.

Product

Cats >

Ice Cream Cone and Cupcake

Imperial Cat

www.imperialcat.com

Imperial Cat has added the Ice Cream Cone and Cupcake to its Catnip toy line. Both the Ice Cream Cone and Cupcake Catnip Toys are made from soft plush materials and measure around 4.5 in. by 3.25 in. They also include a bag of certified-organic, USA-grown catnip and have Velcro seals, which allow pet parents to easily refill the toy with fresh catnip.

Product

Dogs >

Fatty Wide-Width Collar

Cycle Dog

www.cycledog.com

Cycle Dog has debuted its Fatty wide-width collar collection with a latch-lock airline-style metal seatbelt buckle. Cycle Dog’s collars and leads are backed with post-consumer recycled rubber for quick drying, no-stink solutions. The collars and leashes feature the company’s patented Pup Top bottle-opener leash attachment, and they come in 16 colors.

Product

Cats >

Purrk Munchies

Vitakraft Sunseed

www.vitakraftsunseed.com

Purrk Munchies, from Vitakraft Sunseed, have only two calories per treat and come in 3-oz. packages. The treats are available in three varieties: KitBits Chicken, KitBits Salmon and KitBits Shrimp.

Product

Dogs >

Alcott Mariner Life Jacket

Alcott Adventures

www.alcottadventures.com

The Alcott Mariner Life Jacket, from Alcott Adventures, is designed for fun and safety during adventures in and around water. Its contoured design provides both comfort and security. It has adjustable straps, reflective accents, Velcro closures, neoprene underbelly, quick-release buckles, and a top handle to provide extra support and guidance when necessary. The front floating pad will help keep a dog’s head above water. The Alcott Mariner Life Jacket is made with durable, quick-drying material. It comes in three sizes: small, medium and large.

Product

Dogs >

La Folie Bed

P.L.A.Y. (Pet Lifestyle And You)

www.petplay.com

P.L.A.Y. (Pet Lifestyle And You) has debuted its La Folie bed. The rectangular bed is filled with the company’s eco-friendly PlanetFill filler, which is made from 100 percent post-consumer certified-safe recycled plastic bottles. It has a removable cover and insert that are both machine washable and dryable making it easy to clean.

Product

Fish >

Betta Falls Aquarium

Aqueon

www.aqueonproducts.com

The Betta Falls aquarium, from Aqueon, has a cascading waterfall feature that continuously supplies filtered water powered by Aqueon QuietFlow filtration. It has an adjustable flow rate, which allows for controllability of the waterflow speed: slower for betta and faster for tropical fish and shrimp. Each chamber has frosted panels between them so there is no interference between fish. It holds approximately 2.5 gallons of water and includes a maximum fill indicator window that shows when more water is required for the aquarium. Betta Falls is available in black or white.

Product

Dogs >

Orbee-Tuff Diamond Plate Double-Tuff with Treat Spot

Planet Dog

www.planetdogretailer.com

Planet Dog has debuted its Orbee-Tuff Diamond Plate Double-Tuff with Treat Spot toy. Its asymmetrical “doubled” design makes it bounce unpredictably, which can stimulate a dog mentally. The diamond plate design offers extra durability for even the most aggressive chewers. The toy includes a reinforced Treat Spot that allows for interactive fun. It comes in three sizes (small, medium and large) and three colors (green, purple and silver).

Product

Fish >

Radion XR30w and XR30w Pro

EcoTech Marine

www.ecotechmarine.com

EcoTech Marine has added the third-generation XR30w and XR30w Pro to its Radion line of lighting products. The lights have a sleek, updated design, including illuminated tactile buttons, where users will see the difference is the output. The XR30w G3 now includes a sixth channel with indigo/UV LEDs, providing more output, and a wider spectrum than its predecessor the G2. The XR30w Pro G3 model takes advantage of top bin Cree XP-G2 and Osram Oslon Square LEDs, further raising the bar for max PAR and spectral output. Both fully integrate with ReefLink and the EcoSmart Live platform.

Product

Dogs >

Electric Stars Collar

2 Hounds Design

www.2houndsdesign.com

2 Hounds Design has added the Electric Stars collar pattern. Dogs can show pride year round in the red, white and blue star patterned Electric Stars collar inspired by nautical stars. The collar are available in martingale or side-release styles in 1 or 1.5. in wide.

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Dogs >

Zip n’ Dri

Dog Gone Smart

www.doggonesmart.com

Dog Gone Smart’s Zip n’ Dri bag keeps water messes contained. The super-absorbent microfiber material dries dogs five times faster than cotton towels. It has head flaps with convenient pockets that provide grip when drying a dog’s face and ears. It’s perfect for after bath time or outdoor play. It comes in a khaki color in five sizes to accommodate all breeds. The quick-drying Zip n’ Dry can be machine washed.

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Cats >

Shhh! Litter Box Spray

Ah! Products

www.productsbyah.com

Shhh! Litter Box Spray, from Ah! Products, eliminates odors found in cat litter boxes without harsh chemicals. It naturally oxidizes litter -box odors on contact and does not cover up odor with a fragrance or scent. Its non-toxic, biodegradable, water base formula is safe to spray directly on to litter and won’t irritate cats’ paws. It’s safe to pump on litter between cleanings to contain the box odor, and pumping the formula toward the ceiling while backing away takes the smell out of the air. Shhh! spray comes in a 4-oz. pump bottle.

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Dogs >

The Original PoopBags Dispenser

The Original PoopBags

www.poopbags.com

The Original PoopBags has unveiled The Original PoopBags Dispenser. The dispenser is made with renewable resources, such as corn and recycled content. After complying with rigorous government standards and testing, The Original PoopBags Dispenser brand is first to become a USDA-Certified BioBased product. The dispenser features a “Chicago-style” fire-hydrant shape, and comes with 15 pet waste bags, which are also USDA-Certified BioBased. The dispenser fits all Original PoopBag replacement rolls.

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Cats >

Purr Pillow

Petstages

www.petstages.com

The Purr Pillow, from Petstages, provides a familiar purring sound to calm and comfort kittens and cats of all ages. The interactive plush toy has a touch-activated purr mechanism that lasts for two minutes—pet parents and cats can press the head to activate the purr. Its soft, cozy material can be cuddled on for comfort and warmth while asleep or stressed. The purr mechanism can be removed to wash it.

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Dogs >

EasySport Harness

PetSafe

www.petsafe.net

The EasySport Harness, from PetSafe, is a fully adjustable, padded harness that dogs can wear everyday. The elasticized neckline allows for a cozy fit, and the two quick-snap buckles make it easy to get on and off. The top handle provides an extra degree of safety when a pet owner needs to control a dog quickly.

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Dogs >

Waste Bag Refill Pack

26 Bars and a Band

www.26barsandaband.com

26 Bars & a Band has added a 56-ct. waste-bag refill pack for its stride product. The 3-in-1 stride walking-solution features a waste-bag dispenser, hand-sanitizer compartment and pedometer. Along with the 28-ct. refill pack, the wood grain-printed waste bags are flat packed like tissue for easy individual dispensing.

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Dogs >

Antler Treats

Krijon

www.krijon.com

Krijon has expanded its antler line of all-natural dog treats to include deer, elk and moose antlers. Antlers are naturally shed, rich in minerals, easily digestible and do not splinter. Krijon only uses USA-shed antlers. The company also offers an extensive line of bully sticks made with free-ranging cattle from South America.

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Dogs >

Clickit Utility Harness

Sleepypod

www.sleepypod.com

Sleepypod has introduced the Clickit Utility harness. It incorporates three-points of attachment to absorb force in a frontal collision by dissipating energy, keeping the dog in a car seat during an impact. It secures a dog in its space, diminishing the opportunity for collision with parts of the vehicle and passengers, and reduces the chance for traumatic injuries. All critical safety components were crash tested. It features a broad, padded vest, and can also be used as a walking harness. It is easy to clean and come is four sizes. It is available in Jet Black, Strawberry Red and Orange.

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Dogs >

Pet Comfort Pocket Beds

Pet Comfort Beds

www.petcomfortbeds.com

Pet Comfort Beds has introduced its Pet Comfort Pocket Beds, which prevent bunching by inserting a crate-tray pan inside an underneath pocket with a Velcro closure for a secure fit. The outer padded edges fold up when placed inside a crate to form a bumper for the pet to rest on. When the bed is used without a crate tray, the outer edges lay flat for added comfort. The company’s Pet Comfort Inserts can be added inside the bed to customize the thickness and plushness. The inserts can also be used separately as a comfort mat.

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Dogs >

Bil-Jac Grain Free

Bil-Jac

www.Bil-Jac.com

Bil-Jac Grain Free is a new grain free dry dog food formula that gives dogs simple but powerful nutrition. Real chicken is the number-one ingredient—20 lbs. of fresh chicken is used to make a 24-lb. bag—and Bil-Jac Grain Free helps provide high-quality carbohydrates from peas rather than grains. Unlike all other dog foods, Bil-Jac is slow cooked in small batches and carefully dehydrated to help protect essential nutrients while enhancing taste. Bil-Jac Grain Free provides guaranteed the levels of arginine, leucine, lysine and methionine--essential amino acids that help support a dog’s immune system and overall health.

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Dogs >

WETNOZ Arc Bowls

Petmate

www.petmate.com

Petmate's new WETNOZ Arc Bowls combine a vibrant color high-gloss melamine stand with sleek, removable stainless steel bowls. Dishwasher safe for easy cleaning, the Arc Bowls also feature a no-skid bottom. Available in single or double diners, two sizes are offered: small (5 oz.) and large (1.5 cups).

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Dogs >

The Bark and Activity Counter

Premier Pet Products

www.premier.com

Premier Pet Products introduces the Bark and Activity Counter, a problem-solving tool that helps determine trigger points for a dog’s barking and activity while its owner is away. The device, worn on the dog’s collar, records the frequency and duration of barking and movement, and then provides data in basic charts for easy analysis and tracking. The Bark and Activity counter utilizes pedometer-like technology to track activity, and is completely safe for the dog . The Bark and Activity Counter is compatible with PC and Macintosh operating systems, and retails for $69.99.

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Dogs >

Hi-Bo

Evanger's

www.evangersdogfood.com

Hi-Bio, from Evanger's, combines the benefits of raw food and the convenience of kibble. The gentle drying process of 85-percent meat and zero grains or glutens offers dogs higher moisture levels, making it easier to digest while enabling nutritional adsorption. Hi-Bio utilizes AllTech ingredients—SelPex, BioPlex, and LactoSacc—to help support healthy digestive and immune systems, and mineral bioavailability. The food is more than 85-percent meat based, using the freshest, whole, unprocessed meats, fruits and vegetables.

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Cats >

New Scratch 'n Shapes

Imperial Cat

www.imperialcat.com

Imperial Cat has expanded its Scratch ‘n Shapes line. The new pattern options include: Brown Floral, Cheetah, Victorian Red, Paisley, Honeycomb, and a blue and pink flowered Country Cottage design. The line was designed to satisfy a cat’s need to scratch, while providing a unique space for cats to play, stretch and relax. Scratch ‘n Shapes are made in the USA from 100-percent recycled materials.

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Dogs >

SpaceDots Collar & Lead Collection

Cycle Dog

www.cycledog.com

Cycle Dog has introduced its SpaceDots collar and lead collection. The collars and leads are backed with post-consumer recycled rubber for quick-drying, no-stink solutions. Features include the Latch-Lock airline-style seatbelt buckle and Pup Top bottle opener leash attachment.

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Cats >

Premium Choice Carefree Kitty

American Colloid Company

www.premiumchoicelitter.com

Premium Choice Carefree Kitty has added a bonus-bag promotion to its 25-lb. scoopable litters. Each bag of the company’s Solid Scoop Unscented, Fresh Scent Solid Scoop with Baking Soda, and Unscented Solid Scoop with Baking Soda will now contain 28 lbs. of litter at no additional cost. Premium Choice Carefree Kitty Scoopable Litter is 99.9-percent dust free, has low tracking and offers superior clumping.

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Dogs >

Outdoor Dog Chaise Lounger

Refined Canine

www.therefinedcanine.com

Refined Canine’s Outdoor Dog Chaise Lounger provides dogs with a comfortable area to lie in the backyard. Its soft, waterproof foam cushion and protective overhang provides shade from the hot sun. The bed is hand-woven in a durable, waterproof faux rattan in an espresso-colored frame. Its light-beige cushion cover helps keep the bed cool and can be removed for cleaning. It is machine washable. The cushion is 28 in. by 73 in., and provides enough room for dogs of all sizes.

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Dogs >

Toss & Shake Rope Ball

Petstages

www.petstages.com

The Toss & Shake Rope Ball, from Petstages, is perfect for a game of fetch. A securely knotted rope surrounds its durable ball and a bell is safely enclosed inside the ball. The toy provides a combination of movement, sound and textures that appeal to dogs of all ages.

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Dogs >

SmartSticks

PetMatrix

www.smartbones.com

PetMatrix added SmartSticks and SmartChips to its rawhide-free dog treat line. SmartSticks and SmartChips are made with chicken, vegetables and other healthy ingredients. The treats contain a special vegetable layer that is fortified with vitamins and minerals to help supplement daily nutritional requirements. Both products are 99.2-percent digestable, which reduces the potential for intestinal blockages. Both products are available in Chicken and Peanut Butter flavors.

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Dogs >

Arm-A-Mals

Krislin

www.krislin-pet.com

Arm-A-Mals, from Krislin, are available in two characters: the brown gorilla and the orange orangutan. The center of each toy is a braided rope for extra strength and durability. The rope is 24 in. long and can be used for dogs of all sizes. Both of the character’s hands contain a squeaker.

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Dogs >

Travel Calm

Earth Heart Inc.

www.earthheartinc.com

Travel Calm, from Earth Heart Inc., is an all-natural mist that was created to help soothe restlessness and upset stomachs during all forms of travel. The mist is formulated with pure essential oils like lavender and geranium for relaxation, and ginger for stomach upset. The mist won’t stain or leave a sticky residue on materials or fur, and it can be used with puppies as young as eight weeks old. It is made in the U.S.A., and packaged in a BPA-free container.