“For many years cats have been second-rate citizens in the pet world–more popular than small animals, but much less so than dogs; in recent years that has begun to change. The dog humanization trend saw pups come from the farm into the home, where they became a member of the family. Cats took a little longer to be welcomed as furry children–but now cat lovers have lost their cat-lady stigma and kitty is considered one…”
Cats
“Tucked into every cat aisle beside the cat food is another category that is often overlooked. Like food, kitty litter drives repeat traffic into the pet store, making it a powerful tool for driving cat product sales. However, while pet stores can leverage obvious points of differentiation between their food…”
“When it comes to feeding cats, nothing is more important for pet owners than choosing a high-quality diet for their family felines. Feline diets have become quite varied over the years, and it is imperative store employees are well versed and knowledgeable about basic differences in the available diets on…”
“Traveling with a cat can be stressful for both the pet and its owner. Cats, after all, are not known for being cheerful travelers, regardless of the length or mode of the trip. When pet sitters are not an option, being prepared to travel with the family feline can make…”
“Cats are known for their love of hiding, jumping, pouncing, climbing, hunting, sleeping and, of course, scratching. In every home, cats will find places to fulfill these innate needs, be it the corner of the couch, the dining room table or the drapes in the living room, but not too…”



