Cover Story

by Seth Mendelson on Jun 30, 2015
“Mud Bay’s business plan is pretty simple. In fact, Lars Wulff, co-CEO of the 33-unit Tumwater, Wash.-based pet store chain, says it all comes down to three basic things.   The first is making sure the company’s stores, which are located in Washington state and Oregon, offer merchandise that will contribute to the health of dogs and cats. The second is that the experience of shopping in a Mud Bay store contributes to the happiness…”

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by Mark Kalaygian on Jun 30, 2015
“The old adage that a chain is only as strong as its weakest link is one that is not lost on the team at Mud Bay. Understanding the vital role that its employees play in the success of the 33-store (and growing) pet specialty retail chain, Mud Bay’s executives are…”
by Mark Kalaygian on Jun 30, 2015
“On Aug. 20, every Mud Bay location will be shuttered for the day so that all 320 Mud Bay employees—affectionately called “Muddies”—can gather at Green River Community College in Auburn, Wash., for the company’s second-annual Mudstock celebration. An event that combines elements of education, team building and fun, Mudstock is…”
by Mark Kalaygian on Jun 30, 2015
“Mud Bay will soon be getting some new, yet familiar, owners—its employees. The retail chain is in the midst of instituting an employee stock ownership plan (ESOP), through which its staff will get a long-term stake in the company. It is all part of the prevailing culture of empowering and…”
by Mark Kalaygian on May 28, 2015
“The writing is on the wall. Online pet product sales are here to stay, and they will almost certainly continue stealing market share from brick-and-mortar stores. But will the competitive threat from online outlets overwhelm and ultimately sink the traditional pet stores that have long been the backbone of the…”