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Fish

by Ed Taylor on Jan 31, 2012
“Sometimes it is necessary to clean house and find something new that will energize sales in the aquarium department. In the shelf stable foods arena, this means ditching the products that are “flat-lining.” Of course, before making a change, retailers will probably want to evaluate why certain products are underperforming. Maybe the packaging does not “pop” enough to attract casual sales? Perhaps the food is simply too expensive for the average consumer? While the obvious…”
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by Ed Taylor on Dec 31, 2011
“Aquarium décor may be a key category in a pet specialty retailer’s aquatics department, but these items do not necessarily sell themselves. An educated staff and strategic merchandising can make all the difference. Retailers can also increase décor sales exponentially by having the right assortment of products co-located in organized,…”
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by Edward C. Taylor on Dec 1, 2011
“Fish foods come in all shapes and sizes. There are shelf-stable, frozen, live and even refrigerated foods. A pet shop or fish store that specializes in selling aquatic livestock is obligated to carry all types of foods. Retailers’ presentation techniques will greatly influence how successful they are in selling the…”
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by Ed Taylor on Nov 1, 2011
“In today’s retail world of big-box stores and Internet pet-supply companies, the one thing that has not changed is the need and demand for aquarium installation and maintenance services. There may be a few less clients out there due to tight budgets, but when someone buys a tank, they often…”
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by Ed Taylor on Sep 30, 2011
“No aquarium is complete without substrate on the tank floor. Every tank sold requires some form of material on the bottom. This may be shallow or deep, depending on the owners’ tastes, but the need for this substrate is irrefutable. Likewise, the necessity to replace this material every few years…”
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